Posts for "Social Enterprise"

Think for moment about the amount of technological change we’ve all experienced in the last 25 years. I once listened to music with a clunky eight-track player. Now I have Spotify, which lets me instantly stream nearly any song from the cloud for free. I once booked trips with a travel agent, manually entered business contacts into a Rolodex, and physically carried important documents on a floppy disc. Now all those functions have been subsumed by my iPhone. A final example: decoding the first human genome began in 1990, took 10 years to complete, and cost $3 billion. Today it ... READ MORE

A large number of companies are thinking about their next steps in social media. One of the key factors in any social media strategy is the channel/content debate. Companies are struggling to capitalize on their use of social media channels. By means of a hands-on paper, we want to share our approach on how to make effective use of social media channels in order to spread content. This blog post gives a short summary of the paper. The full paper can be downloaded at the end of the post. The paper is based upon a series of research projects conducted over ... READ MORE

Remember when websites had hardly any hyperlinks? Over the years, we have seen some technological innovations that have made the Web transform from a simple one-way communication tool to a network of social applications that promote two-way communication. The “new Internet,” properly termed the “social web” has started a trend that is revolutionizing the way businesses function. The emergence of various social channels available on the web allow businesses easily take on a new form communication to interact, listen and engage with colleagues and customers. Make way for a new business trend Above all, the social web has given way to a growing phenomenon ... READ MORE

Think of your company's intranet--does it invite social collaboration across the enterprise? Have you ever even thought about it as a tool for that purpose? If you answered no to those questions then Igloo Software has a solution it wants to sell to you. We sat down with IGLOO's Stephen Rahal to ask some questions about how enterprise social can make good on the promise of boosting productivity and helping accomplish tasks. What was the inspiration behind Igloo Software? What sort of specific business needs did you see that you could address better than the competition? The concept for Igloo Software actually ... READ MORE

Social ERP - also known as Enterprise 2.0, E2.0, or sERP - has been around for several years, but has not been widely adopted. There has been talk of social ERP at least since early 2006, when the first industry experts and solution providers started thinking about integrating Twitter, Facebook, and other social platforms with ERP. But is it a good idea to merge the open, unstructured nature of social conversations with a tightly-controlled, structured ERP environment? What's Driving Social ERP? Social media promotes open and immediate communication. From a broadcasting perspective, it's great for marketing. From an in-house perspective, social media drives ... READ MORE

Here are the SMB Group’s Top 10 SMB Technology Predictions for 2013! A more detailed description of each follows below: Progressive SMBs Sprint Ahead of Peers SMBs Prepare to Optimize for Mobile Computing Social Gets Serious Integration Becomes a Top Priority for Medium Businesses Information Overflow Drives Demand for Infrastructure and Data Protection Solutions The Channel Transforms for a New Technology Landscape Cloud Cover Expands The Big Gap in Big Data Grows for Small Businesses SMB Interest and Involvement in Big Company Supplier Networks Dials Up Successful SMB Vendors Sharpen the Segmentation Lens (Use this link for a .pdf version: Top 10 SMB Technology Predictions for 2013) 2013 Top 10 SMB Technology ... READ MORE

Although social communities have been around for years, businesses are still struggling with the challenge of properly accessing and engaging with their users and customers. To help those businesses, Telligent set out to provide the tools necessary for building and maintaining customer relationships through social communities, not only so organizations can build a better business, but also so that they can better serve their customers. We spoke with Telligent CEO, Patrick Brandt, about the company's vision, where social enterprises are headed, and how organizations are using Telligent to change the world. How was Telligent founded and what inspired the birth of the company? The ... READ MORE

Sprinklr takes social relationship management seriously. Focused on developing a robust product built to grow as the social marketplace evolves, Sprinklr is in it for the long run. Since its inception in 2008, the company has diligently picked up over 100 Fortune 1000 customers. We spoke with CEO and founder Ragy Thomas about what makes Sprinklr so unique and successful, what challenges companies are facing in the social age, and what the future of social will hold. What is Sprinklr's mission? Our mission is to help companies be what we call "social@scale." We do that by providing an enterprise social relationship management platform ... READ MORE

Many senior and mid-level managers find themselves bound up in a Catch-22 situation regarding the use of social media for innovation efforts–and, well, the use of social media in general. The problem is that they do not see much value in the use of social media and thus they do not spend time – or even allocate time – to get the know more about social media and how it can help them with their innovation efforts and other daily tasks. Here we get to the Catch-22 because unless you decide to invest time to learn more about social media and how ... READ MORE

Customer experience is critical to the success of every business. Here’s a quick overview of how Ipswitch’s Network Management division builds longstanding and meaningful relationships with their customers in a branded online community. The social web is changing how we interact and engage with customers. We are no longer in control. The customer is more informed and empowered than ever before. That means they can choose whether they want to engage or disengage with us on their terms. This is a case study about Ipswitch, a Lexington, Massachusetts-based IT software company. Ipswitch has been using Igloo within the Network Management division since ... READ MORE