Internet Yellow Pages Provider YP Corp Uses RightNow to Deliver Exceptional Customer Experiences While Reducing Costs
RightNow April 24th, 2008Bozeman, MONT. (March 21, 2007) — RightNow(R) Technologies (NASDAQ: RNOW) today announced that Internet Yellow Pages leader YP Corp. is using RightNow’s complete on-demand customer service, sales, and marketing solutions suite to support its growth strategy and reduce overhead costs.
YP Corp. selected RightNow after an extensive evaluation of available customer relationship management solutions. The company decided to adopt RightNow as its strategic technology for managing customer interactions, based on comprehensive functionality, ease of use, and adaptability to potential changes in the nature and scale of YP’s business. RightNow’s on-demand delivery model was also a critical consideration.
“At this significant point in our company’s evolution, it was essential for us to lay a strong foundation for future growth and profitability,” John Raven, YP Corp.’s chief operating officer, said. “The substantial investment we’ve made in RightNow is providing the technology we need to extend our reach and rigorously maintain our operating efficiency moving forward.”
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