Bellevue, WA – March 19, 2007 – Talisma Corporation (www.talisma.com), the market leader in Customer Interaction Management (CIM) solutions, today announced that Talisma Chat and Talisma Email are the latest CIM products to be certified on salesforce.com’s AppExchange. Salesforce.com customers can use Talisma CIM solutions to extend the award-winning Salesforce Service & Support application. Coupled with Talisma Knowledgebase, the collective suite is now available to be deployed on-demand at http://www.salesforce.com/appexchange.

The AppExchange certification process includes extensive application testing by salesforce.com, as well as the submission of endorsements from customers who have used the applications. In the second half of 2006, Talisma and salesforce.com shared several joint new customers including Acclaim Games, Ad Astra, AVST, Geeks in a Flash!, JLG Industries, Maxwell Systems, Safari Books Online, and SelectTV.

“Dozens of salesforce.com customers have already deployed Talisma solutions via the AppExchange to extend Salesforce Service & Support,” said Matt Holleran, vice president, AppExchange partners, salesforce.com. “About a year ago, Talisma began offering their award-winning knowledge base solution to salesforce.com customers, and its ability to help increase agent efficiency and improve customer satisfaction has made it a huge success. The addition of Talisma Chat and Email with Knowledgebase makes this offering a comprehensive solution that meets the unique requirements of service and support organizations, and builds on the customer loyalty and community-building features of the market-leading Salesforce Service & Support application.”

Talisma’s CIM suite enhances Salesforce Service & Support case management capabilities by providing agents with single-click access to the Salesforce customer account and case information, automatically opening or retrieving cases, capturing disposition codes, and updating the customer record with relevant customer interactions. The CIM suite also enables users to view a complete history of interactions across all communications channels so agents are presented with an all-inclusive understanding of the customer.

“Our expanding relationship with salesforce.com has been a great opportunity for us to exhibit the importance and benefits of CIM in a Software as a Service (SaaS) environment,” said Dan Vetras, President & CEO, Talisma. “Having our CIM suite certified for the AppExchange strongly validates the rapid adoption of CIM and the value of unified communications to improve the overall customer experience.”

Talisma Chat for AppExchange
Talisma Chat for AppExchange allows a Salesforce Service & Support user to handle several simultaneous chat sessions, providing customers with live and personalized on-demand assistance via the Web site. In the case of one Talisma customer, increased agent productivity by 400 percent while reducing average handle time by 30 percent. An optional Proactive Chat module engages Web site visitors with a pop-up to offer assistance based on pre-defined settings such as time spent on a particular Web page, shopping cart value, or any of numerous customer defined settings.

Talisma Email for AppExchange
Talisma Email for AppExchange integrates with Salesforce Service & Support to help users rapidly respond to inbound emails and reduce response times. Talisma Email intelligently routes emails to the most appropriate agent based on expertise, customer priority, and availability, all of which combine to increase first call resolution. This seamless integration allows salesforce.com customers to preserve their initial investment, while at the same time enhancing and expanding their agent’s capabilities.

Talisma Knowledgebase for AppExchange
With Talisma Knowledgebase for AppExchange, companies can reduce the number of escalations and average time-to-resolution by allowing customer service representatives to quickly handle most issues. By providing easy access to the information they need for rapid, informed and consistent responses, agents are more efficient and effective. Talisma Knowledgebase can also be deployed as a Web Self-Service portal, allowing customers to help themselves 24X7. In addition, Talisma Knowledgebase for AppExchange offers businesses powerful reporting and metric options for valuable insight into their customers’ needs.

Bellevue, WA ľ March 5, 2007 ľ Talisma« Corporation (www.talisma.com) the market leader in Customer Interaction Management (CIM) solutions, today announced that it has been listed as one of the KMWorld ô100 Companies That Matter in Knowledge Managementö, for Talisma Knowledgebase.

In its seventh year, the KMWorld ô100 Companies That Matter in Knowledge Managementö list is compiled by editorial colleagues, KM practitioners, theorists, analysts, vendors and their customers. Currently over 475 companies use Talisma Knowledgebase in a Software as a Service (SaaS) or on-premise offering. Talisma Knowledgebase is also certified on the Salesforce.com AppExchange.

ôIf there is a single trait shared by the companies listed below, it is their determination to treat their entire constituency chain, from top to bottom, with respect and without hubris,ö said Hugh McKellar, Editor-in-Chief of KMWorld. ôClearly, attitude alone doesn’t warrant inclusion on the list, attitude must be accompanied by elegance in the design and implementation of their software.ö

Talisma Knowledgebase helps companies reduce the number of escalations and average time-to-resolution by allowing customer service representatives to quickly handle issues. By providing easy access to the information they need for rapid, informed and consistent responses, agents are more efficient and effective. Talisma Knowledgebase can be deployed as a Web Self-Service portal, allowing customers to help themselves 24X7.In addition, Talisma Knowledgebase offers businesses powerful reporting and metric options for valuable insight into their customers’ needs.

ôIt is great that industry thought leaders are acknowledging the role Talisma Knowledgebase is having on businesses around the world,ö said Dan Vetras, President & CEO of Talisma. ôWe value the role Knowledge Management applications plays in business, and how when seamlessly unified with Customer Interaction Management solutions they can significantly transform existing customer service operations, and improve the overall customer experience.

Bellevue, WA ľ Feb 28, 2007 ľ Talisma« Corporation (www.talisma.com) the market leader in Customer Interaction Management (CIM) solutions, today announced that the CIM Forum, a non-profit business and technology consortium focused on improving online customer interactions, has grown its member base to over 250 different organizations. Additionally, the CIM Forum is releasing the ôBest Practices in Email Managementö report, the organizationĺs second published report since its launch in July 2006.

The CIM Forum was formed with founding members including Epson, IBM, Microsoft, Outsell, Pitney Bowes, and Sprint. Among the new members are organizations such as Boeing Employees Credit Union (BECU), Mazda, Salesforce.com, and The University of Notre Dame.

ôThe CIM Forum offers a unique opportunity to engage in a dialogue among peers and experts regarding the importance of online customer service best practices,ö said Allen Bonde, Senior Vice President, Strategy and Marketing of eVergance, which helps to co-manage the Forum and its research. ôOur Email Management report is the latest example of the valuable insights that are emerging from the CIM community, and offers to drive greater discussion of key performance metrics, technical needs and recommendations within the industry.ö

The ôBest Practices in Email Managementö report addresses four major areas that are crucial to providing an exceptional customer experience, and they are:

Ľ Using Web forms and links
Ľ Creating specialized teams
Ľ Using prepared/auto responses
Ľ Managing response times

According to the February 21, 2007 JupiterResearch report entitled, ôUS Customer Service & Support Metrics, December 2006ö, of the 93 percent of sites offering e-mail as a customer support option, only 39 percent acknowledged the receipt of customersĺ messages with an automated e-mail response. The survey also found that 42 percent of sites resolved e-mail inquiries within 24 hours, but 41 percent of sites took three days or longer or were completely unresponsive. The ôBest Practices in Email Managementö report will help businesses solve the aforementioned existing email management problems that are plaguing the industry.

This is the second best practices report released by the CIM Forum; the first was focused on enterprise chat best practices, and is also available for free to registered Forum members. In that report, the CIM Forum provided insights for improving chat operations and processes, including placement and design of the chat icon within the Web site, acceptable customer wait times, and the use of prepared quick responses.

To continue and expand the dialogue to improve the online customer experience, the CIM Forum is hosting a CIM Community webinar discussion on March 6th at 9 a.m. (PST) titled ôKnowledge Management Best Practicesö. To register for the webinar, visit www.cimforum.org/webinars.asp.

ôThe CIM Forumĺs mission is quickly gaining wide acceptance, and the proof is in the strength of the member base,ö said, Dan Vetras, President and CEO of Talisma. ôThe best practices shared by the CIM Forum, along with the events they participate in, demonstrate their commitment to improving customer service. Over the next few months we expect the member base will continue to grow, and more organizations will partner and sponsor the consortium.

Bellevue, WA ľ Feb. 20, 2007 ľ Talisma« Corporation (www.talisma.com) the market leader in Customer Interaction Management (CIM) solutions, today announced that they have promoted existing Chief Financial Officer, Wade Pfeiffer to Chief Operating Officer/Chief Financial Officer, and named Brad Birnbaum former Vice President of Product Development, Chief Technology Officer. To replace Birnbaum, the company has hired Dan Mason as Vice President of Development. In an effort to standardize recruiting and hiring processes, and to continue to employ high caliber talent Talisma has hired Sharon Thompson as Vice President of Human Resources.

Pfeiffer has over 20 years of operational, financial, and management experience. Before Talisma, he served as COO and CFO at X10 Wireless Technology. He also served as President of X10 USA, Inc., a multi-million dollar company which sells consumer electronic products to retailers and contractors. Pfeiffer also spent 13 years with Ernst & Young LLP as a Senior Manager in the audit and corporate finance divisions.

ôIt is very exciting to take on this position,ö said Wade Pfeiffer, COO/CFO of Talisma. ôTalisma is a fast growing company, and a fun place to work. Iĺm looking forward to extending my role to help the company continue to excel.ö

Birnbaum has 12 years of experience focusing on CIM, and enters his new role after serving in his previous position for two years. Birnbaum joined the company via Talismaĺs 2004 acquisition of eAssist Global Solutions. At eAssist, Birnbaum was V.P. of Product Development and Strategy. Prior to eAssist, Birnbaum was Vice President of Product Development at divine, Inc. Before divine, Birnbaum was Founder, CTO and EVP of Product Development at eShare Communications and its successor Melita Corporation.

Mason begins his tenure at Talisma with 25 years of experience managing development organizations for both small and large companies in the Contact Center industry. Prior to joining Talisma, Mason consulted with PAR3 Communications following its merger with Envoy Worldwide, providing management assistance in its transition from a small start-up to a larger, more mature company. Mason previously directed multiple R&D sites at Avaya, Mosaix, Inc., and Lucent Technologies, overseeing the successful delivery of product releases and driving the adoption of engineering best practices.

Thompson brings 20 years of human resources experience working for multi-billion dollar global technology leaders. Prior to joining Talisma, she was Director of Human Resources for Microsoft Global Customer Service and Technical Support, where she directed all HR activity for that organization in the U.S., India, China, Japan and EMEA. Thompsonĺs other experience includes directing international HR efforts at Symantec Corporation for eight years, in multiple roles including Director of Human Resources for the EMEA and APAC regions, and Director, Global Compensation and Benefits where she aligned global HR resources and streamlined the implementation of global HR processes. She also worked as a Compensation and Benefits Analyst at Raychem Corporation for five years.

London, UK ľ 19th February, 2007 ľ Talisma« Corporation (www.talisma.com) the market leader in Customer Interaction Management (CIM) solutions, has been selected by the UKĺs leading domain name and website company, Easily.co.uk, to enhance online service for its 170,000 customers, by offering a self-service channel and improved email and chat support.

Easily implemented Talisma Knowledgebase, Talisma Email and Talisma Chat in December 2006 across its 20 person strong contact centre. Following the implementation of Talismaĺs online self service solution, Talisma Knowledgebase, Easily has already seen a 20 per cent reduction in its inbound support queries, which usually total 11,000 interactions each month. This has freed up resource to allow an increased focus on growing revenues through proactive outbound sales calls.

With Talisma Knowledgebase, Easilyĺs customers can now visit an online portal to answer any enquiries they might have through Talismaĺs intelligent search facility, thereby alleviating demand on the contact centre. Customer service representatives dealing with the remaining customers through email, phone and chat, can now offer a better standard of service as Talisma provides them with a unified view of each customer complete with an audit trail of historical interactions.

ôJanuary was our best ever month for response times,ö explains Stuart Fuller, online business manager for Easily. ôTalismaĺs customer interaction solutions have very quickly delivered huge benefits, allowing us to work smarter, improve productivity and allocate more time to our outbound sales campaigns.ö

ôEven though our business is growing steadily at 12 per cent a year, the efficiencies that Talisma delivers mean that we can continue to provide our increasing customer base with high levels of support without adding more customer service personnel to the team,ö continued Fuller.

ôCustomers of online businesses increasingly expect the superior levels of service that the internet affords,ö commented Jon McNerney, VP and general manager of international operations at Talisma. ôIn order to be competitive in this highly dynamic environment, businesses need to equip themselves with the tools to deliver this service. Talisma enables companies, like Easily, to give their customers the choice to search for information themselves, and to quickly deliver accurate and informed responses to enquiries regardless of the communication channel.ö

Easily is part of Group NBT plc, a leading provider of domain names and Internet related services, which also owns the following companies: NetBenefit, NetNames, and the recently acquired Danish company, Ascio. Following the successful implementation of Talisma at Easily, Group NBT now plans to roll out Talismaĺs customer interaction management product suite across these other brands in the first half of 2007.

By establishing an office in the region, Talisma will expand its sales, marketing and delivery reach to cover Hong Kong, Mainland China, the Philippines, Korea, Malaysia, Thailand and Vietnam. Customers within these markets will be able to purchase Talismaĺs complete suite of CIM products which includes: Knowledgebase, Email, Chat, Phone and VoIP.

Talisma currently operates in 33 countries worldwide and offers language support for 12 languages. Talismaĺs comprehensive interaction management suite fully integrates online communication channels including email, chat, VoIP, Web self-service, and telephony with robust business process functionality and third party data integration capabilities. Deployed onsite or on-demand and built on a secure, scalable platform, Talisma equips organisations with the latest customer-centric communication solutions resulting in clear competitive advantages.

At the opening ceremony, James Dwyer, Director of East Asia for Talisma, said, ôHong Kong businesses are realizing that customer interactions should not be limited by traditional communications channels. Talismaĺs CIM solutions enable businesses to deliver a truly exceptional customer experience and to take advantage of business opportunities and improve operational efficiencies.ö

Dwyer continued, ôHong Kongĺs dynamic commercial environment, sophisticated infrastructure, highly motivated workforce and geographical location provide an unbeatable springboard to support Talismaĺs operations in the East Asian region.ö

The Associate Director-General of Investment Promotion at Invest Hong Kong, John Rutherford, welcomed the arrival of Talisma to Hong Kong. He said, Hong Kongĺs central location, the availability of high quality IT professionals, and superb telecommunications infrastructure are among the cityĺs many attractions for IT companies, especially those with a regional perspective. The establishment of Talismaĺs regional headquarters here is a vote of confidence in Hong Kong as a strategic base for the companyĺs ambitious expansion plans. I wish Talisma every success in its future business development in Hong Kong and the region.

Bellevue, WA ľ Feb. 6, 2007 ľ Talisma« Corporation (www.talisma.com) the market leader in Customer Interaction Management (CIM) solutions, today announced that it signed a company record 266 new customers in 2006, exceeding the new customer count of the previous five years combined. In addition to signing 63 new customers in the fourth quarter of 2006, Talisma has achieved nearly 100 percent revenue growth in the past two years.

The most recent companies to join Talismaĺs rapidly expanding customer base include Acclaim Games, Act Soft Inc., Applied Voice and Speech Technology, Ellie Mae, Frost National Bank, Group NBT, Hilton Hotels, Lillian Vernon, National University, P&O Ferries, Vocera, and Whitepages.

In the fourth quarter of 2006, Talisma pre-announced the release of Talisma CIM 8.0, generally available early this year. The latest edition of the cutting-edge suite contains two new products, Talisma VoIP and Talisma Campaign, empowering organizations to proactively engage customers and prospects to further enhance their experience, improve service quality, and most importantly uncover new business opportunities. CIM 8.0 also includes numerous enhancements to Talisma Chat, Email, and Knowledgebase.

Talisma also released Talisma Answer, a powerful complementary product to Talisma Email that leverages innovative IBM technology to intelligently automate the creation and delivery of email responses. Talisma Answerĺs release coincided with it being awarded an SSPA Innovator Award for Technology Optimization at the SSPA Services Leadership Conference.

Last year was very successful for Talisma because of the growing demand for CIM, but it is only a precursor of what is to come, said Dan Vetras, President & CEO of Talisma. The success that weĺve seen is due in part to our commitment to work with and give our customers choice, which is why we provide our solutions as either a licensed or via Software as a Service (SaaS) offering. The upcoming release of Talisma CIM 8.0 is going to be the catalyst to keep this company at the forefront of an industry where many are attempting to address the overall customer experience. Even though weĺve just had the best year in our companyĺs history, weĺre confident that 2007 will significantly exceed our previous accomplishments.

Bellevue, WA ľ Jan. 31, 2007 ľ Talisma« Corporation (www.talisma.com) the market leader in Customer Interaction Management (CIM) solutions, today announced that WildBlue Communications, a leading provider of satellite broadband Internet services, has selected Talisma Chat, Talisma Email, and Talisma Knowledgebase, which are unified by the Talisma Customer Interaction Hub to improve service and support for both agents and customers.

ôWith Talisma Knowledgebase, WildBlue has already begun to see the impact that Web self-service can have in terms of cost savings, and increases in agent productivity,ö said Floyd Turner, Senior Manager of Customer Care, WildBlue Communications. ôWeĺre looking forward to seeing the benefits of leveraging the power of Talisma Knowledgebase in conjunction with Talisma Email, and Talisma Chat.ö

Talisma will help WildBlue Communicationsĺ 200 customer service agents improve day-to-day operations used to assist customer inquiries. Additionally, WildBlue customers will be able solve their own issues by using Web self-service provided by Talisma Knowledgebase, or they can even escalate the interaction by initiating a live chat session with an agent through Talisma Chat, or by submitting an email request routed to the most appropriate agent through Talisma Email.

The award-winning Talisma CIM suite integrates Talisma Chat, Talisma Email, and Talisma Knowledgebase across all agent and self-assisted customer contact channels. The integration of the communication channels allows agents to seamlessly alternate service channels and provides agents with a view of prior self-service searches and returned results. The Talisma Customer Interaction Hub (CIH) provides a unified framework for integrating previously siloed information. The CIH delivers single window access to other applications such as CRM, ERP, and order management. The Talisma CIH is the glue that binds the customer story together and provides unique access into other applications critical to serving customers.

WildBlue Communicationsĺ desire to provide their customers and agents with tools that will actually improve service demonstrates a strong commitment to their customers and industry, said Dan Vetras, President & CEO, Talisma. WildBlue will soon see the clear difference between their previous online service solution compared to Talisma, and they will not be disappointed. Weĺre pleased that WildBlue selected us to help them provide an improved customer experience.

London, UK – 23rd January, 2007 ľ Talisma« Corporation (www.talisma.com) the market leader in enterprise Customer Interaction Management (CIM) solutions, today announced that Nordic reseller Cybernetics has become the first certified (CIM) reseller in the region. The accreditation will allow Cybernetics to sell Talismaĺs complete suite of CIM products and expand Talismaĺs European coverage to include Sweden, Denmark, Finland and Norway.

Cybernetics will offer existing and future customers Talismaĺs entire CRM and CIM product suites, which includes: Knowledgebase, Email, Chat, Phone, VoIP and Campaign. One of the first customers to benefit from Cybernetics certification is Tradimus, a Nordic-based outsourcing company whose customers include Nokia, Microsoft and Telia. Tradimus will use Talisma Knowledgebase to streamline its entire documentation process, allowing its call centre agents to source information quickly from throughout the company using a single screen interface. Service levels can be continually improved as the intelligent learning routines within Talisma Knowledgebase learn to anticipate regular enquires allowing for agent responses to be continually improved.

Cybernetics has over 30 years experience in business intelligence and over 60 employees working across the Nordics. Under the agreement the reseller will sell Talismaĺs CIM solutions to existing Talisma customers such as Epson, Sony, Canon, Toyota and Sharp who are already using Talismaĺs solutions in other markets. Cybernetics will also provide customers with training and local language, first and second level support. All third level support will be provided by Talisma directly via its team of specialists.

ôThe multi-channel customer service market place is in a growth stage at that the moment. This move to provide our customers with CIM products as well as traditional CRM solutions was the right move for us. By becoming the first certified Talisma CIM reseller in the Nordic region we are able to offer our customers the latest customer service tools, allowing them to differentiate themselves in the market,ö commented Maria Lennman, CEO, Cybernetics.

ôEstablishing a partnership with a first-class reseller in the Nordic region was central to our Northern Europe expansion strategy. By partnering with Cybernetics we can build on our success in this market by leveraging their experience and customer base, to increase our market share. Local presence is essential to ensure that our customers receive the high level support and customer service that they expect from the Talisma brand,ö commented Craig Gordon, VP International Alliances.

Bellevue, WA ľ December 5, 2006 ľ Talisma« Corporation (www.talisma.com), the market leader in enterprise Customer Interaction Management (CIM) solutions, today announced that Speakeasy, one of the nation’s largest independent broadband services companies, has selected Talisma Knowledgebase to improve customer service for its more than 40,000 customers.

Speakeasy was looking for a Customer Interaction Management solution that could keep pace with its rapid growth and chose Talisma Knowledgebase for its ability to scale, ease of deployment, efficiency, and reporting tools.

ôOur customer base has expanded rapidly during the last few years, and we knew that our challenge was to not lose sight of our customer focus and high level of customer communication,ö said Bruce Chatterley, CEO of Speakeasy. ôWe were looking for an affordable, feature-rich solution that would improve our ability to quickly share knowledge among our employees, agents and customers.ö

By using Talisma Knowledgebase, Speakeasyĺs agents will gain access to the information they need to address customersĺ needs with rapid, informed, and consistent responses. In addition to making agents more efficient and effective, Talisma Knowledgebase will give Speakeasy valuable insight into their customersĺ needs through the powerful reporting and metric tracking capabilities.

Talisma Knowledgebase streamlines the entire documentation and workflow process for companies to share information with employees, customers, and partners. The flexible, self-learning knowledge base captures and presents current, relevant information to customers in a Web self-service mode, and to agents through a flexible portal within a single screen agent interface.

Weĺre pleased to work with another business that is experiencing rapid customer growth and making a significant impact on their industry, said Dan Vetras, President & CEO, Talisma. This is a great opportunity for us to make an impact on such a large customer base, and to improve Speakeasyĺs customer service model, which will in turn bring in more quality customers, and improve the overall customer experience.