Looking for information on the use of CRMs in ACOs (Healthcare) for working with their members and with managing their provider networks.
The healthcare marketing and advertising mission increasingly shifts to engagement and “getting to know patients better, helping them manage their health, improving health outcomes, and establishing life-long relationships.”
Comprehensive CRM interactions are no longer exclusively for the marketing team. Medical staff physicians and marketing departments can partner to use data to improve the health and care of their patients.
The healthcare marketing and advertising mission increasingly shifts to engagement and