Browse Business Software Categories

  • Vendor

Paul Goepfert

Marketing Manager, Pronto Software
Marketing Manager at Pronto Software - specialists in ERP and BI

Paul Goepfert is senior marketing manager at Pronto Software, an Australian developer of Enterprise Resource Planning (ERP) software that integrates Business Intelligence (BI). As a member in the executive management team, Paul is responsible for guiding core product development, spearheading strategic marketing initiatives for the company's suite of award winning ERP software, and brand management.

May 8, 2013
Paul Goepfert wrote this post:
Big Data and the Mid-Market - the Shifting Domain of the Expert

There is no denying big data has become mainstream, or that it is now a ‘big deal’. What is perhaps most important is how it can generate value for specific markets and businesses – especially in the mid-market where business may be caught in between considering large scale IT operations, undergoing rapid change and deciding on strategic investments in IT to support growth and transformation.

Load more posts
Load more posts
Load more posts