Syncapse Social Measurement & Analytics is software designed to provide companies with audience insights across multiple channels. The platform identifies influential segments, content and messages that resonate with target audiences and works to maximize ROI on paid, owned and earned media.
Syncapse Ads is social and search marketing software that utilizes media specialists, audience insights and bid optimization software in order to deliver relevant audience segments, marketing messages and time frames. The platform provides users with the ability to test, refine and retarget all customers within the customer lifecycle, and is delivers brand transparency through tailored dashboards and custom reporting functionalities.