David Keane is the founder and CEO of bigtincan, a leading provider of mobile content enablement solutions to the Global Fortune 2000. Find out more about David and bigtincan at bigtincan.com
60 to 70 percent of content churned out by B2B marketing departments today sits unused. For the first time in decades, we have the opportunity to do something truly actionable about this content waste problem, all thanks to advancements from the mobile device and content management industries. Here are three ways to help reduce your corporate content waste.
bigtincan has transformed the way business is done on mobile devices. The company’s innovative mobile content enablement solution, bigtincan hub, is a unified set of productivity tools that enables users to securely and effectively engage with the right content at the right time in the right location – no matter where the content resides. bigtincan provides intelligent insights around the interaction, utilization and value of content within an organization, while providing unprecedented control and governance over content usage and sharing. Founded in 2011 with headquarters in Boston, MA and regional offices in Paris, Singapore and Sydney, the company has customers across a variety of industries including: government, healthcare, financial services, manufacturing retail and technology. For more information, please visit www.bigtincan.com/ or follow @bigtincan on Twitter.
