Adler Santos

CRM is a powerful tool for those who are willing to use it. In this exclusive to Business-Software.com Adler Santos explains the six tricks for getting your team to adopt new CRM and sales force automation software.

Aside from being built for general purposes, Gmail Labs features can also be useful for marketing and sales processes. This stems from the fact that people involved in marketing and sales nowadays are constantly interacting with leads and prospects through email. We review 5 Gmail Labs features below that make it well suited as a sales and email marketing platform.

There are a variety of reasons why businesses get low response rates on emails intended for first customer contact. Some of the reasons that prospects usually have are a) they're drowned with other stuff to do, b) they've forgotten about it, c) they don't have the money to make the purchase at the moment, d) they're in the mood to procrastinate that time, and e) they need more information to decide about your offer.