ActiveTrail Review

Product Snapshot

Product Pricing

Product is available in multiple plans starting at $7

Technology

Platform is a SaaS solution and requires no additional hardware for installation.

Customer Focus

Vendor works with companies of all sizes across multiple industries.

Select Customers

Groupon , Perion, AVIS, AIG, Castro

About ActiveTrail

ActiveTrail is email marketing and marketing automation software that maintains a near 100% email delivery rate, is equipped with full anti-spam compliance and manages the user’s ISP relations. The platform facilitates the creation of email business communication content such as campaigns and newsletters, provides users with advanced reporting and analytics, and builds visual customer journeys to assist with marketing automation processes.

The software is equipped with autoresponder functionality, active trigger settings, and is designed with dynamic segmentation tools that enable users to partition recipient lists into groups in order to facilitate automatic updating processes. Additionally, the platform provides users with a library of email templates, facilitates cross-channel marketing, and is equipped with A/B campaign testing tools.