Altkraft Marketing Review

Product Snapshot

Product Pricing

Contact vendor directly for pricing information.

Technology

The solution is available in two versions: inCloud (SaaS) and On-premise. On-premise deployment allows a user to customize the software to fit their exact business needs. InCloud offers a dedicated platform account with pricing based on the number of customer profiles.

Customer Focus

Vendor works with businesses of all sizes in the e-commerce and financial industry.

Select Customers

Contact vendor directly for case studies.

About Altkraft Marketing

Altkraft Marketing is a comprehensive omni-channel platform for marketing communication automatization. With Altkraft Marketing your business will obtain total data security, conversion and customers’ lifetime value increase. Detailed analytics will help you organize effective planning while various automatization options will optimize your employees’ time.

About the Company

Altkraft LLC was founded in 2015 and is headquartered in Ryazan, Russia.

Altkraft Marketing Key Features

Customer profiles combine personal data, multiple omni-channel subscriptions and action history
Web Tracking collects customers’ behavioral information and stores it in customer profiles
Flexible dynamic segmentation, including LTV and RFM
Various communication channels (email, SMS, mobile and web push, custom channel builder), proprietary MTA
Various types of campaigns (broadcasts with flexible distribution, regular campaigns with dynamic content)
A/B and Multivariate testing with up to 16 message variants
Triggers with a wide choice of capturing events
Personalized and transactional messages
Builder for complex marketing scenarios. Both individual and audience based
Customer loyalty management with scoring and promo codes
Performance analytics in real time, click map with snapshots, interactive conversion reports