Contact vendor directly for pricing information.
Platform is a SaaS solution and requires no additional hardware for installation.
Vendor works with midsize and large enterprises.
National Association of Realtors, StarKist, OpenTable, Bayer, St. Baldrick’s Foundation
Cision Communications Cloud is marketing software that enables marketing teams to identify influencers, create and distribute content, and measure marketing effort impact. The platform provides users with access to a database of influencers, enables companies to earn media visibility through distribution by PR Newswire, and monitors coverage and across multiple channels such as online, social, print and broadcast.
The software generates analytics utilizing the system’s proprietary metrics and data integrations, helps users to create content that is both relevant and technically efficient, and tracks the user’s brand mentions in real-time across millions of online stories. Additionally, the platform measures earned media analytics through prominence scoring, impact scoring, and social reach, website analytics through integrated UTM codes or urchin tracking module parameters, and campaign reporting through CRM-like functionalities and coverage tracking.
Cision was founded in 1867 and is headquartered in Chicago, Illinois.