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HootSuite Social Media Management Review

Product Snapshot


HootSuite Social Media Management is a SaaS solution and requires no additional hardware for installation.

Customer Focus

SOHO, Small Business, Medium Business, Large Enterprise, International Enterprise

Select Customers

MailChimp, Virgin, University of South Australia, OCBC Bank, Marketo

About HootSuite Social Media Management

HootSuite Social Media ManagementHootSuite Social Media Management is a versatile and effective web-based social media management tool with plans for both small and large businesses. HootSuite contains a single dashboard from which businesses can manage their profiles for Facebook, Twitter, LinkedIn, Google+ Pages, Foursquare, Myspace, WordPress, Mixi and any other platform included in the HootSuite App Directory.

In addition to publishing and post management features, HootSuite also helps businesses identify and grow their audiences with a range of real time analytics and reports, and the company is an official partner in the Twitter Certified Analytics Program. HootSuite allows businesses to map their social media management to their real-life teams, and the software also has an internal conversation feature that allows team members to communicate with one another from the HootSuite dashboard.

About HootSuite
HootSuite was founded in 2008 and is based in Vancouver, British Columbia, Canada. The company has won several awards, including the “Best Social Media Management Tool” from Mashable Awards in 2010 and “Best Application” from The Shorty Awards in 2009.

HootSuite Social Media Management Key Features

  • Multiple Social Profiles
  • Schedule Posts
  • Track Mentions
  • Custom Analytics
  • App Directory
  • Dashboard
  • Team Management
  • Permission Levels
  • Internal Communication
  • Message Management
  • Publishing Interface
  • Monitoring Tools
  • Shortener
  • Mobile Ready
  • Security Tools
  • Firefox and Chrome Extensions
  • Geo-Targeting

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