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Marketing Advocate TPMA Review

Product Snapshot

Product Pricing

$1,200 to $2,400 a month


Marketing Advocate TPMA is a SaaS solution and requires no additional hardware for installation.

Customer Focus

Marketing Advocate works with OEMs that sell through and with channel partners; companies that leverage the channel for revenue, and technology resellers desiring to outsource their marketing.

Select Customers

Contact vendor directly for case studies.

About Marketing Advocate TPMA

Marketing Advocate TPMA Marketing Advocate Through-Partner Marketing Automation Platform (TPMA) is an all-in-one marketing automation platform that allows users to take control over reaching out and generating leads. TPMA includes a medley of features such as omni-channel marketing, lead management, campaign management, lead nurturing, lead scoring, analytics, event management and co-branded microsites. TPMA also includes fast deployment, expert services and client support to ensure hassle-free usage.

About Marketing Advocate

Marketing Advocate is a B2B channel marketing company which combines leadscoring, co-branded nurture campaigns and omni-channel marketing. The company is headquartered in Centerville, MA and serves hundreds nationwide.

Marketing Advocate TPMA Key Features

For channel marketers (OEM)
  • Partner recruiting
  • Partner activation
  • OEM-led demand generation
  • Partner-led demand generation
  • CRM/PRM integration
  • Branded + content enablement (Distributed content marketing)
For solution providers (VAR)
  • Target contact list creation
  • Automated email campaigns
  • Multi-touch nurture programs
  • Lead management including scoring and routing
  • Inbound marketing and community features
  • Search engine marketing (SEO and PPC)
  • Lead qualification
  • ROI measurements and analytics

Products Similar to Marketing Advocate TPMA

  • Courtney Wiley

    Marketing Advocate pioneered the term “TPMA.” Great industry leadership and respected thought leader within the channel marketing and management space.