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ON24 Intelligence Review

Product Snapshot

Product Pricing

Contact vendor directly for pricing information.


Product is available as a SaaS solution that requires no additional hardware.

Customer Focus

Vendor works with midsize and large enterprises.

Select Customers

Mariott, AdRoll, Cisco, Box, Oracle


About ON24 Intelligence

ON24 Intelligence ON24 Intelligence is lead management software that enables users to analyze webinar attendee behaviors in order to identify the most promising leads. The platform provides users with real-time webinar success reporting displayed in intuitive dashboards, collects and analyzes detailed webinar attendee data, and is designed to integrate with the user’s existing marketing automation and CRM systems including Salesforce, NetSuite CRM, Microsoft CRM, Marketo, Eloqua, Silverpop, ExactTarget and Hubspot.

The software analyzes and reports on each individual webinar attendee, as well as facilitates quick and intelligent follow-up processes in order to better nurture leads and increase the user’s pipeline. Additionally, the platform is equipped with campaign intelligence tools that aggregate metrics across all the user’s webinars in any campaign, delivers trend data based on all generated leads, and generates reports on the user’s webinar program ROI.

About the Company

ON24 was founded in 1995 and is headquartered in San Francisco, California.


ON24 Intelligence Key Features

  • Calculates and assigns engagement scores to each webinar attendee
  • Webinar Benchmarks functionality
  • Benchmark reports can be customized based on industry or geography
  • Measures multiple metric types including campaign data, user registration information, viewing durations, and video social sharing
  • Enables users to run and incorporate data gathered from polls, questions and surveys


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