SendinBlue is a SaaS solution and requires no additional hardware for installation.
The platform is ideal for everyone from small businesses to enterprises, and works well for marketing agencies, nonprofits and government agencies.
SendinBlue is an all-in-one email marketing solution that enables users to interact with prospects through marketing automation, email campaigns, transactional emails and SMS messages. The platform includes tools to develop campaigns, manage contact details, program auto-responder emails and perform email segmentation.
The platform’s email and newsletter builder features an HTML editor and dynamic fields to allow users to build customizable campaign materials. SendinBlue also offers a drag-and-drop editor for creating mobile-friendly emails. The editor includes a library of customizable temples designed for specific business and email types. The platform provides insight into email arrival with IP reputation monitoring and IP pool management, and real-time campaign monitoring offers analytics on open and click-through rates.
SendinBlue was founded in 2012 and is headquartered in Paris, France. The company currently serves over 20,000 active users around the world.