Product is available in multiple plans – contact vendor directly for pricing details.
Platform is a SaaS solution and requires no additional hardware for installation.
Vendor works with small, midsize and large digital advertising companies.
Seer Interactive, Harmelin, Mirum Agency, Central.com, Watsco
WeatherAds is powerful weather targeting software for PPC marketers, and is designed to sync the user’s AdWords, Facebook and Instagram campaigns with real-time weather events. The platform triggers ads, modifies bids and supports creative changes based on any type of weather in order to get more conversions, reduce wasted ad spend and to increase advertising ROI.
The software is a fully automated campaign management that allows users to set weather rules, and then automatically manages campaigns based on those rules and current weather data, including hourly update cycles. Additionally, the platform generates intelligent reports on the weather’s effects on impressions, clicks, CTR, conversions and other metrics.
WeatherAds was founded in 2016 and is headquartered in Scotland.