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Webtrends Optimize Review

Product Snapshot

Product Pricing

Contact vendor directly for pricing information.


Product is available as a SaaS solution and requires no additional hardware for installation.

Customer Focus

Vendor works with mid-sized and enterprise companies.

Select Customers

Contact vendor directly for case studies.


About Webtrends Optimize

Webtrends Optimize Webtrends Optimize is paid search and social marketing software that works to increase conversions and sales by utilizing customer interactions and engagement data. The platform is equipped with A/B and multivariate testing tools, ‘Hello Bars’ for displaying promotions or welcome back messages, and exit intent tools.

The platform allows users to personalize customer interactions with individualized, behavior-based content. Additionally, the software facilitates retargeting activities, assists users with sales funnel optimization processes and tracks browser behavior in order to assess customer interests and actions.

About the Company

Webtrends was founded in 1993 and is headquartered in Portland, Oregon.


Webtrends Optimize Key Features

  • Urgency messaging tools such as real-time stock and visitor numbers
  • Form optimization functionality
  • Previous or recent pageview promotion capabilities
  • Designed to track customer engagement and behavior across multiple devices
  • Vendor offers training, strategy and implementation support
  • Testing practices include A/B, A/B/N, split and MVT
  • Cross-channel support including web, mobile, social, email and ads


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