Mike McKinnon is the Sr. Marketing Operations Manager at ReadyTalk. His 15 years of B2B marketing experience has spanned agency work, market research, public relations and business development. For the past 5 years; he has managed ReadyTalk’s demand generation strategy and marketing operations. He has been a speaker at Eloqua Experience, Business Marketing Association, and the American Marketing Association. He has also been published in the AMA’s Marketing News and Marketing Automation Times.
Hi Joan, ReadyTalk offers discounted pricing for the non-profit community. We are a partner of the NCN and also part of the TechSoup community.
ReadyTalk also has integrations into all of your most popular marketing automation tools like Eloqua, Marketo, Hubspot as well as ExactTarget and several others.
Hi Lisa, ReadyTalk now has a VoIP option for both it webinar platform and its collaboration platform.
Managing your webinar program through your marketing automation platform has the potential to improve these metrics and lower costs, but your marketing automation solution must be integrated into your webinar service. By integrating webinar software with sales and marketing automation platforms, the ability to improve efficiency and drive revenue from webinars is significantly improved.