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SOCIAL MONITORING TOOLS

Crowdtap Review

Product Snapshot

Product Pricing

Contact vendor directly for pricing information.

Technology

Product is available as a SaaS solution.

Customer Focus

Vendor works with marketing managers, customer relation managers and social media managers.

Select Customers

Ricola, Neutrogena, McDonald’s, Aveeno, Listerine

 

About Crowdtap

Crowdtap Crowdtap is social monitoring and social marketing software that provides users with customer insights, enables users to create branded content and facilitates earned loyalty processes. The platform utilizes research tools to identify customer preferences to create ideal messaging and positioning, enables users to implement product trial and review processes, and facilitates UGC and content sharing activities.

The software connects users with online influencers for brand advocacy programs, facilitates crowdsourcing campaigns, and hosts ongoing conversations with target audiences in order to build actionable data and insights. Additionally, the platform enables users to refine and validate ad ideas through buyer feedback and community panels, as well as capture and track data on purchase intent, brand sentiment, category preferences and any other KPI metrics.

About the Company

Crowdtap was founded in 2009 and is headquartered in New York, New York.

 

Crowdtap Key Features

  • Customer review and recommendation collection and presentation tools
  • Content collection and distribution capabilities
  • Peer-to-peer storytelling scaling and multi-channel sharing
  • Interest-based audience interaction and reach tools
  • Brand influence and visibility amplification tools

 

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