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EMAIL MARKETING SOFTWARE

LEAD MANAGEMENT

MARKETING AUTOMATION

– SalesGenius Review

Product Snapshot

Pricing

Pricing starts at $400 a month. A free version is available.

Technology

Product is available as a SaaS solution that requires no additional hardware.

Customer Focus

Vendor works with companies of all sizes.

Selected Customers

Contact vendor directly for case studies.

About Genius

- SalesGenius Genius is a marketing automation software solution that qualifies leads as they continuously interact with a company’s brand. Users start out with the program by creating email marketing materials from one of many HTML design templates. Once an email goes out, the system tracks how viewers react to the mail out, can take down lead information via landing page forms and assigns a score to each lead. Users can also expand the platform into social media channels and create customized links that track conversions from posts. Lastly, Genius can create sales and marketing analytics and integrate with Salesforce for easy information exchange.

About Genius
Genius was founded in 2004 and is headquartered in Redwood City.

Genius Key Features

  • SaaS marketing automation software solution
  • Runs email campaigns and has a library of professionally designed templates
  • Tracks all interactions viewers have with landing pages and mail outs
  • Stores information leads submit via form
  • Constantly scores leads based on brand interaction history
  • Generates marketing and sales analytics
  • Uses customized URLs to see which conversions occur through social media
  • Can import and export data freely with Salesforce

 

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