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LEAD MANAGEMENT

MARKETING AUTOMATION

Genoo Review

Product Snapshot

Product Pricing

$199 to $1500 per month

Technology

Genoo is a SaaS solution and requires no additional hardware for installation.

Customer Focus

Genoo works with small to midsize businesses across a variety of industries, focused mostly on B2B. Industries include business services, IT consulting, software & technology, manufacturing, and continuing education organizations.

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About Genoo

Genoo Genoo provides an all-in-one marketing system to small and mid-size businesses. This includes an integrated SaaS-delivered set of online marketing tools and marketing automation, as well as online marketing processes that result in effective lead generation, engagement, and customers. Genoo helps users accelerate lead generation, send follow-up emails, track lead activity, and generate analytic reports. While the solution includes email marketing, lead nurturing, and lead scoring, it goes beyond the basic marketing automation capabilities and includes a centralized lead database, landing pages, CMS, a blogging platform, lead capture forms, ToTo Webinar integration, and more.

Genoo integrates natively with Salesforce.com and is available in the AppExchange. In addition, Genoo is available on Zapier, which allows Genoo users to easily create custom integrations with over 200 different solutions, including over 14 other CRM systems.

About Genoo, LLC
Genoo was founded in order to provide small to medium-sized businesses affordable, full-featured software in sales and marketing. Genoo is headquartered in Minneapolis, MN.

Genoo Key Features

  • Integrated online marketing tools with comprehensive tracking of lead activity to a central lead database.
  • Complete email marketing and lead nurturing capability.
  • Ability to trigger emails and nurturing sequences based upon lead activity and/or specific lead attributes.
  • Web Content Management System and Blogging platform for marketers.
  • Build call-to-action library.
  • Social media trcking of all “shares” and “follows” so you understand which leads are influencers.
  • Lead capture forms place leads directly into your Genoo account.
  • Progressive profiling allows you to learn more about leads as they engage with your marketing.
  • Comprehensive metrics dashboard allows you to see what’s working and what needs improving.

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