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Research and reviews for marketing software

Does your business need marketing automation software?

Find your solution here.

Download the Free Report

Does your business need marketing automation software?

Find your solution here.

Download the Free Report

Does your business need marketing automation software?

Find your solution here.

Download the Free Report
About Marketing Software

About Marketing Software

To successfully implement a multi-channel marketing strategy, marketing teams must design and manage a range of tasks related to building campaigns and engaging potential as well as existing customers. A variety of platforms exist to seamlessly optimize your marketing activities, including marketing automation, email marketing, landing page development, search engine marketing and lead management. Browse the best marketing software with Business-Software.com’s free marketing software comparison reports. Any business that performs extensive marketing activities will find value in marketing software to improve all components of lead generation and execute more powerful communication strategies. Solutions specific to small business marketing needs as well as enterprise-scale marketing software platforms exist to help meet your company’s specific demands. Among the top-rated business marketing software are:
  • Adobe Marketing Cloud
  • Marketo
  • Infusionsoft
  • MailChimp
  • SalesForce ExactTarget

Popular Marketing Solutions

Marketo

Marketo

Marketo provides mid-sized to global enterprises with a unified solution for both sales and marketing automation.

Pardot

Pardot

Pardot is a marketing automation solution that simplifies marketing tasks in order to increase time efficiency and productivity.

Sitecore Digital Marketing System

Sitecore Digital Marketing System

The Sitecore Digital Marketing System delivers the insight you need to generate more qualified leads and increase conversion rates.

IBM Campaign

IBM Campaign

IBM Campaign is a marketing solution that provides a quick and cost-effective way to send marketing messages across all channels of media.

Salesforce ExactTarget Email Marketing

Salesforce ExactTarget Email Marketing

Salesforce ExactTarget Email Marketing allows companies to control data-driven campaigns and facilitate communications to increase revenue.

Magnetic Search Retargeting

Magnetic Search Retargeting

Magnetic Search Retargeting works with your ads and augments data to improve brand exposure and quality of consumer responses.

Top Marketing Experts