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Research and reviews for enterprise CRM software and CRM companies

Mark Aspillera

Mark Aspillera

Editor, Business-Software.com
Customer Relationship Management software is one of the fundamentals to have in the toolbox when you're a sales-oriented organization. Check out this roundup of featured content on CRM solutions, tweaks and best practices.

Customer relationship management, or CRM, software helps businesses better organize, interact with and respond to their clients. A CRM solution simplifies customer communications by streamlining engagement efforts, coordinating outreach to existing and potential clients and building optimized campaign strategies. Browse the best customer relationship management products with Business-Software.com’s free Top 40 CRM Software report on top-rated CRM software solutions specific to business size, delivery model and platform accessibility.

Businesses managing a sizeable customer base will benefit from implementing customer relationship management software to help streamline and organize interaction processes, with market-specific products available for small business CRM needs and enterprise-scale customer relationship management alike. Among the top-rated CRM software products are:

  • Salesforce.com CRM
  • Microsoft Dynamics CRM
  • SugarCRM
  • Zoho CRM
  • Cloud CRM

    Cloud CRM Articles

    How CRM Systems Can Enhance the Customer Relationship Process

    How CRM Systems Can Enhance the Customer Relationship Process

    CRM software has become a vital resource. It’s a social media-charged and digitally expanding world in which we live, and your customers are aware of this. This article examines some of the ways in which CRM tools can be used to enhance that customer relationship process.

    Email Marketing: Using CRM to Get Relevant and Personal

    Email Marketing: Using CRM to Get Relevant and Personal

    If you've written off email marketing as being ineffective, you may want to think again. Email is one way you can stay in touch with your real estate database and remain “top of mind,” quickly and easily. It’s much more cost effective than many other marketing channels, such as direct mail and print advertising, and much of it can be automated.

    Pipedrive Co-Founder Urmas Purde Wants to Do More Than CRM

    Pipedrive Co-Founder Urmas Purde Wants to Do More Than CRM

    Pipedrive wants to do more than CRM: they want to help companies sell better. Co-founder Urmas Purde joins us for a discussion on CRM - what it is and what it can be, what the next 5 years will hold, and which companies are worth keeping an eye on.

    Thunderhead.com Helps Enterprises Better Understand the Customer Journey

    Thunderhead.com Helps Enterprises Better Understand the Customer Journey

    Today's CRM solutions must be highly flexible and scalable to meet the demands of customers who conduct business on a number of different platforms and channels. With a true cloud engagement platform, Thunderhead.com has positioned itself as a major provider, offering solutions that facilitate engagement via diverse contexts and platforms.

  • CRM Software Comparisons

    CRM Software Comparisons Articles

    Top CRM Software for Nonprofit Organizations

    Top CRM Software for Nonprofit Organizations

    No matter what type of business or industry, if you deal with clients and customers, chances are a CRM system can help you better manage your customer relationships. Nonprofit organizations have unique needs that demand a CRM solution that fits their requirements. CRM for nonprofit solutions can help your organization create committed constituents, raise funds, and more.

    SugarCRM Ready for Major Shifts in Software Market

    SugarCRM Ready for Major Shifts in Software Market

    CRM software, particularly enterprise-scale CRM systems, are evolving as customer interaction becomes heavily reliant on social and mobile technologies. SugarCRM's CTO discusses their vision of a CRM that promotes an open discussion between the business and its customers.

    From the Community: What's the Best-Rated CRM?

    From the Community: What's the Best-Rated CRM?

    This week’s community question featured in our From the Community blog series comes from William D C, who asked, “What’s the best-rated CRM?” Our top-rated CRM software comparison list includes Salesforce.com Sales Cloud, Microsoft Dynamics CRM and Zoho CRM.

    Top 10 Worst Mobile Business Apps

    Top 10 Worst Mobile Business Apps

    Whether your company is interested in SAP CRM, Quickbooks accounting or another type of software, on-the-go access can be a desirable feature to look for in a system -- if it works properly. We've compiled a list of the top 10 worst mobile business apps where the reality falls short of the initial promise to conduct business while on the move.

  • Elements of CRM

    Elements of CRM Articles

    Are You Making the Most of Your CRM System?

    Are You Making the Most of Your CRM System?

    After choosing and rolling out a CRM system, many businesses will leave it at that. But are they really making the most of their system? The answer for most businesses is "probably not." The CRM system should be the main tool for your sales and marketing departments. It needs to be kept up to date, just not with the data it holds, but also how it is set up. Then you can make the maximum use of the data it holds.

    How Integrated CRM Leads to a 360-Degree Customer View

    How Integrated CRM Leads to a 360-Degree Customer View

    If we’ve learned anything the past few years, it’s this: sales and marketing no longer exist in silos; they can’t afford to. According to Forbes, businesses who fully utilize their CRM systems increase sales by 29 percent. In a rough economy, it’s those little touches that a CRM system can bring to the table that allows companies to better serve their customers, but if CRM isn’t integrated with the back end financial data, companies aren’t getting a full view of their customers.

    Four Features of Highly Successful CRM Software

    Four Features of Highly Successful CRM Software

    For how ubiquitous CRM systems have become at most any sales or contact-oriented business, it's amazing how many ways the average system can (and does) fail.

    Social CRM: What It Is & How It Will Benefit You

    Social CRM: What It Is & How It Will Benefit You

    Over the past few years, we’ve witnessed the rise of social media; Facebook,“Twitter, and LinkedIn are becoming household names, and people read and write on blogs on almost a daily basis. A report by Forrester Research recently showed more than 80% of Americans aged 18-55+ use social networks and tools monthly. The rise of social media and networks (sometimes named with the blanket term “Web 2.0”) means people are using these online portals to converse, share information, and exchange ideas at an unprecedented rate. The sheer amount of customer data housed on Web 2.0 platforms is incredible, and every business can benefit from leveraging these platforms to reach out to existing customers and build relationships with potential customers.

  • Free CRM Software

    Free CRM Software Articles

    The Top Free CRM Solutions

    The Top Free CRM Solutions

    The Business-Software.com editors uncover the top free CRM software solutions for your business. Gain insight into the best features and functionality.

    Microsoft Excel: The Only Business Software App You'll Ever Need (I'm Serious!)

    Microsoft Excel: The Only Business Software App You'll Ever Need (I'm Serious!)

    Contrary to the simple and quotidian image of Excel, many people underestimate the degree to which the tried-and-true spreadsheets can be and are expanded on for any number of business software uses, from accounting and business intelligence needs to CRM and contact management functions.

    The No-Cost Office, Part 4: 5 Free CRM Solutions You'll Actually Want to Use

    The No-Cost Office, Part 4: 5 Free CRM Solutions You'll Actually Want to Use

    CRM, the tool for keeping track of sales leads and existing clients has been at the forefront of many of the trends that have swept business software from cloud hosting to mobile app extensions to open source. Here we share five free CRM systems (one of the best trend waves yet for CRM users), who they're good for and why we love them.

    Want the Best Small Business CRM Software? Here Are Some Tips

    Want the Best Small Business CRM Software? Here Are Some Tips

    Small business CRM software provides smaller enterprises with the features they need without any unneeded functionality to improve sales, marketing, and customer service.

  • Infor CRM

    Infor CRM Articles

    Major Upgrade to Infor Epiphany Coming This Fall

    Major Upgrade to Infor Epiphany Coming This Fall

    Infor has spent 2013 upping its CRM game. This Paranet article by Quinn Devery goes into detail on the most recent major update to the Infor Epiphany suite, which includes a very slick UI upgrade.

    About Infor Enterprise CRM

    About Infor Enterprise CRM

    Infor enterprise CRM solutions are tailored to meet the unique demands of the vertical markets served by the company--whether you're an automotive company, a CPG manufacturer or a building materials distributor.

  • Microsoft CRM

    Microsoft CRM Articles

    Microsoft Excel: The Only Business Software App You'll Ever Need (I'm Serious!)

    Microsoft Excel: The Only Business Software App You'll Ever Need (I'm Serious!)

    Contrary to the simple and quotidian image of Excel, many people underestimate the degree to which the tried-and-true spreadsheets can be and are expanded on for any number of business software uses, from accounting and business intelligence needs to CRM and contact management functions.

    Score More Leads by Integrating CRM into your CMS

    Score More Leads by Integrating CRM into your CMS

    If you've got a website then you've got a content management system to manage it, and if you have customers you probably use a customer relationship management software to keep track of them. CRM and CMS are both useful tools on their own -- why not bridge the gap and integrate them to take advantage of untapped relationships and establish greater customer satisfaction?

    Integrating Outlook with CRM – Vendors That Play Together

    Integrating Outlook with CRM – Vendors That Play Together

    Integrating Outlook with CRM is a key capability of many CRM packages today. By seamlessly linking with Outlook features and functions, a CRM solution can deliver more value, while enhancing usability and boosting user adoption rates.

    Using Microsoft Outlook for CRM

    Using Microsoft Outlook for CRM

    Microsoft Outlook, part of the Microsoft CRM portfolio, makes powerful and cost-efficient customer relationship management a reality for smaller businesses. When coupled with Business Contact Manager, Outlook can give sales staff the capabilities they need to more effectively manage their prospects, customers, and opportunities.

  • Oracle CRM

    Oracle CRM Articles

    Oracle Wastes No Time Expanding Cloud CRM Service

    Oracle Wastes No Time Expanding Cloud CRM Service

    Earlier this month Oracle officially announced Oracle Public Cloud, a service providing users a managed and operated cloud infrastructure for running Oracle Fusion Apps, Middleware, Datacase and Java. Now, Oracle announced plans to acquire RightNow Technologies for $1.5 billion. RightNow is recognized as a global leader for its approach to delivering their Customer Service Cloud with integrated services across web, social networks and contact centers.

    Benefits of Using a Business Software Reseller

    Benefits of Using a Business Software Reseller

    Adopting a new SaaS solution or on-premise software for your business isn't exactly the same thing as purchasing and downloading a new app onto your phone. Business software resellers exist not only to sell a software solution, but to assist the client in the implementation process, troubleshooting and, ultimately, to drive down overall cost.

    Oracle and Siebel Get Analytical Social CRM

    Oracle and Siebel Get Analytical Social CRM

    Last week, InsideView announced enhancements to its integration of SalesView with both Oracle CRM and Siebel CRM applications. InsideView is a proponent of social media and self-proclaimed leaders of the “Sales 2.0” push, and these latest updates to the SalesView product are a move in support of Oracle’s social CRM initiative.

  • Salesforce.com

    Salesforce.com Articles

    Top CRM Software for Nonprofit Organizations

    Top CRM Software for Nonprofit Organizations

    No matter what type of business or industry, if you deal with clients and customers, chances are a CRM system can help you better manage your customer relationships. Nonprofit organizations have unique needs that demand a CRM solution that fits their requirements. CRM for nonprofit solutions can help your organization create committed constituents, raise funds, and more.

    Why the Salesforce Cloud Keeps Getting Bigger

    Why the Salesforce Cloud Keeps Getting Bigger

    Breaking into new segments is something Salesforce has pursued with gusto the past few years. We talk about how the company's behavior with previous acquisitions may transfer to the CRM giant's recent purchase of the Pardot marketing platform.

    From the Community: Salesforce.com vs SugarCRM vs ACT!

    From the Community: Salesforce.com vs SugarCRM vs ACT!

    Today’s question comes from Joe G., in Washington, D.C., who asked, “I'm considering upgrading to Sage ACT!—how does it compare to Salesforce.com and SugarCRM?”

    From the Community: Alternatives to Salesforce.com CRM for Small-to-Mid-Size Companies

    From the Community: Alternatives to Salesforce.com CRM for Small-to-Mid-Size Companies

    With Dreamforce coming up in a few weeks we figured it was as good a time as any to address question of finding serviceable alternatives to Salesforce.com CRM! In his question Kevin M. asks: "What are some good alternatives to Salesforce.com for a 5-to-12-employee company?" Since its inception Salesforce has grown to become one of the titans of CRM software and a torchbearer for the cloud. In recent years the company has expanded away from its initial focus on CRM as well.

  • SAP CRM

    SAP CRM Articles

    Top 10 Worst Mobile Business Apps

    Top 10 Worst Mobile Business Apps

    Whether your company is interested in SAP CRM, Quickbooks accounting or another type of software, on-the-go access can be a desirable feature to look for in a system -- if it works properly. We've compiled a list of the top 10 worst mobile business apps where the reality falls short of the initial promise to conduct business while on the move.

    SAP Is Getting Serious About Collaboration, Open Source

    SAP Is Getting Serious About Collaboration, Open Source

    SAP’s seeming lack of on-demand—and therefore modern—products has kept the brand under heavy fire for a pretty long time now. SAP does have cloud-based products though, and SAP CRM On-Demand has been on the market for a couple years now.

    Benefits of Using a Business Software Reseller

    Benefits of Using a Business Software Reseller

    Adopting a new SaaS solution or on-premise software for your business isn't exactly the same thing as purchasing and downloading a new app onto your phone. Business software resellers exist not only to sell a software solution, but to assist the client in the implementation process, troubleshooting and, ultimately, to drive down overall cost.

  • Small Business CRM Tools

    Small Business CRM Tools Articles

    Are CRM Solutions an Achilles’ Heel for Organizations?

    Are CRM Solutions an Achilles’ Heel for Organizations?

    With the growth of global markets and an increasing competition in every industry, companies have started realizing the importance of maintaining strong relationships with their customers. As a consequence, picking out and implementing a top CRM solution is more critical than ever. In this post Alicia Gray of Vcare Technology lays out the ways worthwhile CRM can benefit an organization.

    CRM Outsourcing: The Pros and Cons

    CRM Outsourcing: The Pros and Cons

    No doubt, managing a business in this age of globalization and global competition isn't a cakewalk. Moreover, continuous increases in expenditures have encouraged companies to opt into investing in managed services, including CRM outsourcing.

    How to Sell Homes Faster With CRM Activity Plans

    How to Sell Homes Faster With CRM Activity Plans

    CRM Activity Plans are a particularly useful feature of most real estate CRMs as they will help you sell homes faster and provide a higher level of service to your clients. This post from Matthew Collis

    Forget About CRM: Yesware Can Fix Your Broken Sales Processes

    Forget About CRM: Yesware Can Fix Your Broken Sales Processes

    While many fully-featured CRM products like Salesforce CRM offer extensive functionality, Yesware contends that the majority of it is locked up at the executive and managerial levels. Founder and CEO Matthew Bellows talked to us about how his Gmail-based Yesware solution provides a robust suite of tools that enhance sales performance.

  • Zoho CRM

    Zoho CRM Articles

    The Top Free CRM Solutions

    The Top Free CRM Solutions

    The Business-Software.com editors uncover the top free CRM software solutions for your business. Gain insight into the best features and functionality.

    From the Community: What's the Best-Rated CRM?

    From the Community: What's the Best-Rated CRM?

    This week’s community question featured in our From the Community blog series comes from William D C, who asked, “What’s the best-rated CRM?” Our top-rated CRM software comparison list includes Salesforce.com Sales Cloud, Microsoft Dynamics CRM and Zoho CRM.

    Score More Leads by Integrating CRM into your CMS

    Score More Leads by Integrating CRM into your CMS

    If you've got a website then you've got a content management system to manage it, and if you have customers you probably use a customer relationship management software to keep track of them. CRM and CMS are both useful tools on their own -- why not bridge the gap and integrate them to take advantage of untapped relationships and establish greater customer satisfaction?

    The Search for a New CRM, Part 1

    The Search for a New CRM, Part 1

    Get a front row seat of the steps as we take and the process we’ll follow as we search for a new CRM system. View the top key features every CRM should have.

Popular CRM Solutions

SAP CRM

SAP CRM

SAP CRM is part of the SAP BusinessObjects solution and is made to help companies of all sizes improve their customer service.

Zoho CRM

Zoho CRM

Zoho CRM has launched over 20 web-based applications in less than a decade starting with a powerful, user-friendly and scalable top CRM solution.

Salesforce Sales Cloud

Salesforce Sales Cloud

Salesforce’s Sales Cloud is the leading sales application with capabilities to store and manage the information needed to better serve customers.

Ivinex

Ivinex

Ivinex is a unique CRM solution that takes a holistic approach to give organizations the tools they need to manage and optimize customer relationships.

GoldMine CRM

GoldMine CRM

GoldMine CRM software is a complete solution built with comprehensive sales automation, marketing automation and contact management features.

Infor Epiphany

Infor Epiphany

Infor Epiphany is a comprehensive top CRM software solution that helps customers leverage CXM, MRM and social CRM across the enterprise.

Top CRM Experts