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LeadMaster Review

Product Snapshot

Product Pricing

Product is available as a free trial and in multiple packages:

  • Small Business – $150 per month
  • Professional – $250 per month
  • Organization – Contact vendor directly for pricing information
Technology

Product is available as a SaaS solution.

Customer Focus

Vendor works with companies of all sizes and across multiple industries.

Select Customers

BIO-key International, GetRosy.com, Channel Tools, Nebraska Christian College, Compaq

 

About LeadMaster

LeadMaster LeadMaster is CRM software designed to manage clients, automate and streamline marketing processes, and capture, nurture and convert leads. The platform is equipped with built-in marketing automation tools including email marketing, lead nurturing, web integration, landing page builders and automated business rules.

The software provides users with call center capabilities, click-to-call integration, automated dispositions and smart queue prioritization functionality. Additionally, the platform supports help desk activities, and assists users with case management processes including case open, assignment, prioritization, automation and history records.

About the Company

LeadMaster was founded in 1998 and is headquartered in Roswell, Georgia.

 

LeadMaster Key Features

  • Create, send, and track email, newsletters and drip marketing campaigns
  • Funnel prospects from email to event registration with LeadMaster Service Bureau Host
  • Opt-out functionality keeps mailing lists compliant with federal regulations
  • 10,000 free emails a month
  • Out-of-the-box functionality with included templates
  • Include whitepapers, company collateral, research reports, prices lists and more with emails
  • Email bounce manager helps troubleshoot and manicure mailing lists
  • Reminders and alerts help sales reps manage follow ups
  • Automated triggering for external communications with prospects relevant to their recent activity
  • Keep leads that aren’t ready to buy now engaged for a long sell later on
  • Segment by sales channel, geography, industry, company size, title
  • Highly configurable search engine
  • Sort incoming data from landing pages and forms by industry
  • Identify key success practices for each campaign and campaign component like total revenue, upsell revenue, revenue acceleration or percentage of new customers
  • Use past campaign criteria or custom-built pre-campaign goals to score the success of each campaign

 

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