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Marin Software Perfect Audience Review

Product Snapshot

Product Pricing

Contact vendor directly for pricing information.


Product is available as a SaaS solution that requires no additional hardware.

Customer Focus

Vendor works with enterprise, multinational and mid-sized companies.

Select Customers

Eventbrite, New Relic, 99 Designs, SeatGeek, Tasting Table


About Perfect Audience

Marin Software Perfect Audience Perfect Audience is retargeting software that facilitates retargeting processes for mobile, web, Facebook and personalized product ads. The platform is equipped with a rule-based tag manager that utilizes a single tracking code, conversion tracking tools that tracks clicks and views conversions, sale value and order ID, and revenue tracking capabilities that compares revenue against daily ad spend.

The software enables users to manage multiple campaigns for multiple sites, and allows users to create segments for any chosen behavior. Additionally, the platform tracks users through viewed pages and browser actions, as well as generates analytic reports on KPIs such as clicks, conversions, CTR, CPA, and CPC.

About the Company

Marin Software was founded 2006 and is headquartered in San Francisco, California.


Perfect Audience Key Features

  • At-risk user re-engagement functionality
  • Connects to Google Merchant Center accounts
  • Built-in Facebook Product Ad Builder
  • Customer targets include pages visited, geography, and time of day
  • Measures ROI based on actual sales and conversions


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