Let Big Data Help You Make Better Decisions
Today customer data is the number one catalyst for big data initiatives – and marketers have the most to gain from better use of customer data.
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Let’s Talk Cloudmeter: Behind the Software with CEO Mike Dickey
The Big Data boom has called many companies’ attention to the wealth of information that can be gleaned from user activity online. But once you’ve pulled together all that raw data, what do you do with it? This week Cloudmeter rolled out two new products – Cloudmeter Insight and Cloudmeter Stream- to help companies turn their data into something more useful. We sat down with CEO and co-founder Mike Dickey and COO Ronit Belson to talk about their new products.
reportal
reportal is business intelligence and ERP software that supports Crystal Reports distribution, SSRS distribution, and scheduling and automation operations. The platform enables users to publish, manage, distribute and schedule Crystal and SSRS reports from a single, centralized web portal, provides full web-based report management functionalities, and provides users with a cost-effective licensing model.
Use Buzzwords Wisely
Essentially, most of the really popular buzzwords ones have become cliché, and therefore make it easy for a customer to spot the sales pitch, and customers do not like to buy sales pitches. They like to buy service and products.
Constellation HomeBuilder Systems NEWSTAR
NEWSTAR is a enterprise resource planning software system that is designed specifically to meet the needs of residential construction and related construction business management operations. The platform provides users with a centralized system for managing multiple construction company workflow requirements including scheduling, estimating and purchasing operations, accounting and business intelligence functionality, and supports land development organization processes.
Salesforce Marketing Cloud
Salesforce Marketing Cloud is a business intelligence platform designed to make marketing simpler. The platform is made up of several different studios. The Email Studio engages customers through email campaigns with automated and personalized messages. The Mobile Studio gives users the ability to send SMS messages, push notifications and group messages and can be integrated with email strategies.
– Syncapse Social Marketing Platform
Syncapse Social Marketing Platform is a social marketing business intelligence platform designed to harness social data into actionable consumer segments. The software allows users to manage interaction across multiple channels on one interface as well as transcend disparate data sources with global oversight. The application is based on machine-driven intelligence to inform planning with standardized metrics and simple, flexible reporting. Additionally, the platform provides dashboards to visualize intelligence and to make faster decisions.
Agile BI: The Key to Increasing Business Intelligence Adoption
We perform our jobs better when we make smarter, faster decisions. Agile BI is a direct route to better performance because it facilitates self-service and speed. As these two elements are realized, the BI system becomes that much more important to users. Speed and self-service are two pathways to system acceptance.
Data at the Helm: How Analytics Impact Employee Valuation
Data is everywhere. Big or small, external or internal, every company seems to be feverishly hunting for the next piece of cold, hard data that will finally give them the answer that will point their company in the right direction. It might have begun in the sales world, but the desire for more metrics has come to dominate conversations about efficiency in all departments, and human resources is no exception.
Need Enterprise Customer Intelligence? Now There’s an App for That
FirstRain, a web-based customer intelligence platform, is announcing today their new mobile enterprise customer intelligence service–FirstRain for Touch, built upon the Salesforce Touch Platform. Not only is FirstRain for Touch meant to integrate with a business’s existing CRM system, but it also allows organizations to develop their own customer intelligence applications quickly and easily, then deploy it to their own workforce.