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TapAd Audience Targeting

TapAd Audience Targeting is web engagement management software that uses viewer behavior and impressions data to display the right ads at the right time. The platform allows users to have access to hundreds of data points, allowing them to effectively target specific audiences.

TapAd Analytics

TapAd Analytics is web engagement software that works across multiple ad platforms to show how well each aspect of an ad campaign is performing. The platform allows users to monitor a full range of targeting parameters, including creative, content category, inventory source, time of day and more.