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TapAd Audience Targeting Review

Product Snapshot

Product Pricing

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Platform is available as a SaaS solution that requires no additional hardware.

Customer Focus

Vendor works with businesses of all sizes across multiple industries.

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About TapAd Audience Targeting

TapAd Audience Targeting TapAd Audience Targeting is web engagement management software that uses viewer behavior and impressions data to display the right ads at the right time. The platform allows users to have access to hundreds of data points, allowing them to effectively target specific audiences.

The software provides businesses with tools to integrate the system with paid search campaigns to maximize ad bids. Additionally, the platform allows companies to prevent against privacy intrusions and refrain from using personal data to target and track viewers.

About the Company

TapAd was founded in 2010 and is headquartered in New York City, NY.


TapAd Audience Targeting Key Features

  • Targets audience by Same Device Only, Cross Device Only or Same and Cross Device
  • Works across mobile and standard browser ads
  • Uses hundreds of data points to display the right ads at the right time
  • Works with ad campaigns to optimize bids
  • Does not use personal information to track and target users


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