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MicroStrategy Alert Loyalty Platform Review

Product Snapshot

Product Pricing

Contact vendor directly for pricing information.


Platform is available as a SaaS solution that requires no additional hardware.

Customer Focus

Vendor works with mid-sized businesses to multinational enterprises across multiple industries.

Selected Customers

Autotrader, Campbell’s, Coach, The Container Store, Danone


About MicroStrategy Alert Loyalty Platform

MicroStrategy Alert Loyalty Platform MicroStrategy Alert Loyalty Platform is a web engagement management software solution that uses gamification to boost customers’ mobile experiences by launching targeted campaigns to customers and host a mobile storefront. The platform allows customers to earn points by making social media shares and continued checkouts and redeem these points for prizes and gift cards.

The software provides businesses with tools to run analytics that show how successful a campaign is, ways to optimize targeting and areas where customers abandoned progress. Additionally, the platform allows customers to perform simple checkouts.

About the Company

MicroStrategy was founded in 1989 and is headquartered in Tysons Corner, VA.


MicroStrategy Alert Loyalty Platform Key Features

  • Users can launch targeted promotional campaigns
  • Customers can earn points by making purchases and social media shares
  • Points can be redeemed for prizes and gift cards
  • Tracks the success rate of a campaign
  • Hosts a mobile store where customers can complete purchases
  • Supports simple mobile checkout


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