A Business-Software exclusive series of interviews with software company founders and CEOs
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Interviews with Bunchball
How Bunchball Uses Gamification to Motivate Your Workforce
"Gamification" is the term coined by Bunchball to describe the use of game mechanics to drive user engagement in non-game contexts. We recently sat down with Bunchball founder Rajat Paharia to talk about the origins of Bunchball, the power of motivation, and the gamification of the workplace.
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