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– Demand Media Pluck Review

Product Snapshot


Demand Media Pluck is a SaaS solution and requires no additional hardware for installation.

Customer Focus

Demand Media Pluck meets the needs of large-sized businesses and enterprises.

Select Customers

Shop Direct, Illy, Mattel, Whole Foods Market, Nestle

About Demand Media Pluck

- Demand Media Pluck Pluck is an integrated community forum software solution that assists businesses with social engagement, social commerce and social loyalty. It aims to connect businesses with customers through social networking and commenting solutions. Its platform is built on application server architecture, and features 14 applications built to support feedback, contribution, assistance and identity. It is used by a variety of big-name corporations, and offers a complete set of workbenches for back-end developers and managers.

About Demand Media
Demand Media acquired Pluck in 2008 for $75 million in cash. It also owns such major websites and web service providers as, Cracked, and eNom. It provides original web content through its Demand Media Studios. Demand Media is headed up by co-founder, chairman and CEO Richard Rosenblatt and co-founder and EVP of Corporate Development Shawn Colo.

Demand Media Pluck Key Features

  • Social commerce applications, including reviews, discussions and Q and A
  • Conversion platforms featuring blogs, gamification and discovery
  • Customizable feature and application deployment
  • 10 Pluck engines accessible through Pluck API
  • Moderation tools
  • Complete set of workbenches available for back-end developers

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