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RedPoint Contact Optimization Review

Product Snapshot


RedPoint Contact Optimization is available as an on-premise solution.

Customer Focus

RedPoint works with multinational, enterprise and mid-sized customers.

Select Customers

Sonos, Nextdoor, Stripe, Netflix, Zendesk

About RedPoint Contact Optimization

RedPoint Contact Optimization RedPoint Contact Optimization is a lead management software solution that optimizes all lead interactions. At the start, users need to upload leads into the program and can work with a wide variety of source types. The program then scrubs these leads by discarding ones with incomplete data fields, standardizing all names and addresses, removing duplicates and looking at other data sets to fill in additional pieces of information. The system can score all leads by telling users the optimal channels for approaching them, and users can directly reach out to leads online. Lastly, RedPoint Contact Optimization logs each interaction with a lead and monitors how well agents are making conversions.

About RedPoint
RedPoint was founded in 2006 and is headquartered in Delaware.

RedPoint Contact Optimization Key Features

  • On-premise lead management software solution
  • Imports lists of leads from various sources
  • Removes incomplete, duplicate and out of market leads
  • Cross references different data sets to add more information to a lead’s profile
  • Scores leads and tells users how to best approach them
  • Users can directly contact leads across multiple online channels
  • Monitors agents’ success rates for lead conversions


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