Teradata Real-Time Interaction Manager Review

Product Snapshot

Product Pricing

Contact vendor directly for pricing information.

Technology

Product is available as a SaaS solution and requires no additional hardware.

Customer Focus

Vendor works with enterprise, multinational and mid-sized customers.

Select Customers

24/7 Media, 3M, 7-Eleven, ABN AMRO Bank, Ace Hardware

About Real-Time Interaction Manager

Real-Time Interaction Manager is marketing automation software that identifies real-time marketing and customer connection opportunities. The platform enables users to respond to customer insights across multiple channels with contextually relevant messages that pertain to the customer’s real-world needs and interests.

The software supports company marketing strategies via real-time, data-driven insights, supports both online and offline interactions, and enables users to create tailor-made customer experiences. Additionally, the platform supports the full customer lifecycle, works to align inbound and outbound marketing initiatives with corporate strategies, and facilitates individualized, one-on-one customer interactions.

About the Company

Teradata was founded in 1979 and is headquartered in Miamisburg, Ohio.

Real-Time Interaction Manager Key Features

System automatically learns the most successful channels for each customer over time
Supports customer actions such as content downloads, mailing list sign-ups, contest entry, or purchase
Omni-channel customer communication support
Equipped with built-in self-learning models
Customer interaction data analysis tools