Return on Ad Spend For All!
One of the greatest aspects of digital marketing is the ability to track ad spend and subsequent revenue. See how ad spend and big data interact.
One of the greatest aspects of digital marketing is the ability to track ad spend and subsequent revenue. See how ad spend and big data interact.
How was your 2013? Did you run in to a few roadblocks with data? Now is the perfect time to start planning for 2014 and start the new year off with some “healthy” data and analysis practices! This post from Levelwing details the top BI data research resolutions you should stick to in 2014.
Ramco Analytics is a business intelligence (BI) tool that helps administrators gain insight into their enterprises.
Introhive is a business intelligence software solution that uses relationship intelligence with CRM and data automation to enhance sales acceleration. The platform features an automatic activity and contact sync. It recognizes activities that have not yet been logged in a company’s CRM and provides ways to record the activities.
The Nitro Platform is enterprise gamification software that provides users with a rules engine that integrates to and from the user’s enterprise system. The platform facilitates easy integration using APIs and pre-built UI modules, is designed to be scalable across multiple use cases and lines of business, and provides users with segmenting and onboarding tools.
Tealium DataAccess is a big data analytics platform that uses customer data to provide insights into retention and brand interactions. At the start, users can define the audiences they are trying to reach by applying flags and filters to the data aggregate on customer behavior. The program then generates data visualizations that highlight key visitor metrics in campaigns.
DataRPM is predictive analytics software that utilizes a patent pending Meta-learning technology called Cognitive Predictive Maintenance (CPdM) to automate predictions of asset failures. The full stack platform runs multiple Machine-learning experiments, finds patterns and anomalies in data and identifies influencing factors and predictors
Non-statisticians are having to deal with statistical analysis on an ever increasing basis. DataCracker, the new analytical and visualization solution from Numbers, aims to service that market. How does it measure up?
We live in an age where an organization is exposed to enormous quantities of information through social media, customer transactions, business statistics and almost every other kind of business activity. Categorization of data often becomes impossible. However, the most important features of any kind of data are its volume, speed and variety. Since conventional databases and technologies cannot meet the requirements of a contemporary organization, big data analytics and big data tools come out as a winner.
OpDots Salesforce Analytics works inside company Salesforce accounts to provide users with data visualizations for sales and support operations. Instead of having to pore through piles of reports, users can view how each company department is doing via dots.