LeadLake is lead management software that provides users with an AI-powered vertical search engine designed to crawl indexes and rank global business information by utilizing a supreme search algorithm. The platform delivers data through artificial intelligence, machine learning, smart querying and indexing, and is equipped to scan social media channels, forums, and marketplaces.
SE Ranking is SEO and online marketing software that performs comprehensive site audits, competitor PPC and SEO analysis, and website ranking processes. The platform suggests and groups keywords, monitors backlinks, and provides users with automated professional reporting tools.
ActiveTrail is email marketing and marketing automation software that maintains a near 100% email delivery rate, is equipped with full anti-spam compliance and manages the user’s ISP relations. The platform facilitates the creation of email business communication content such as campaigns and newsletters, provides users with advanced reporting and analytics, and builds visual customer journeys to assist with marketing automation processes.
Netcore Smartech is professional services automation and marketing automation software that provides users with personalized marketing campaign creation and execution tools as well as unified customer views. The platform enables users to base marketing campaigns on up-to-date, actionable and accurate data, and implement viable marketing campaigns across popular, widely-used channels including email, mobile, voice, and push notifications.
According to research conducted by Salesforce and the Harvard Business Review Analytic Service, only 15 percent of marketing teams are using advanced marketing techniques (i.e., tools, analytics, and practices). That means only a small portion of marketers think past the sale and deeply understand their ability to affect the customer journey.
A visual buyer’s guide ranking the top vendors in the Marketing Automation industry.
At it’s simplest, marketing automation software is a set of tools that automates common, repeatable tasks performed by marketers. Hinging on email marketing, the industry has grown to incorporate the entire campaign management landscape.
Why do most companies implement Marketing Automation? To increase marketing and sales effectiveness, to gain insights through transparency in marketing and sales activities, and to measure performance in order to understand marketing ROI and other activities.
Smartlook is business intelligence and marketing software that records all visitor activity and movements while on the user’s website. The platform records videos of what occurs on the screen including mouse movements and clicks, what form fields were filled out and how they were filled out, where users spent significant amounts of time and visitor browsing behavior and tendencies.
Intempt is marketing software that personalizes and automates campaigns and is designed for modern marketing growth and engagement teams. The platform automates behavioral messages across the user’s website, applications built to adapt to visitor journeys, and is equipped with predictive modeling and notification-based marketing tools.
MageMail is marketing automation software designed to extend the capabilities of major ecommerce platforms such as Magento and Shopify. The platform works to increase revenue through lead generation customer conversion, engagement, and retention.