Syncapse Ads is social and search marketing software that utilizes media specialists, audience insights and bid optimization software in order to deliver relevant audience segments, marketing messages and time frames. The platform provides users with the ability to test, refine and retarget all customers within the customer lifecycle, and is delivers brand transparency through tailored dashboards and custom reporting functionalities.
While Bing and Yahoo! are the underdogs in the search engine world, they can still be valuable assets when it comes to advertising. Implementing search marketing campaigns that span multiple search engines can help you reach an untapped audience and generate more potential leads without breaking the bank.
If you’re in the midst of a massive search engine marketing campaign, automated bid management software can go a long way towards making your campaign more profitable without being time consuming. But before you jump headfirst into an automated PPC bid management system, make sure you consider the potential downsides of this approach to search engine marketing.
ClickEquations is marketing campaign management software that handles all your campaigns from a single program.
IgnitionOne Search Management provides users with a central dashboard for managing, tracking, optimizing and reporting on search campaigns. This search engine optimization solution’s hallmark engine, SPOT, accurately predicts how keywords will perform and sets bids based on these analyses.
DoubleClick streamlines marketing campaign management across multiple search engines and helps drive up campaign ROI. For starters, this program provides complete campaign performance data visibility, which is backed by the guarantee that 99% of the data organizations see is correct.
Engine Ready Keyword Monitor is a competitive marketing intelligence software that tracks the keywords and copy your competitors use in their campaigns.
adCore is an automated search engine marketing platform that handles all of the user’s daily search engine-related tasks.
WordWatch works around the clock to automatically manage your Google AdWords and Google Shopping bids.
Mediaplex MOJO Ad Server makes it easy to deploy and analyze a large volume of ads across thousands of webpages.