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This product is no longer available
This product has been renamed or acquired by another company. You can find the new product offering at Acquisio.


– ClickEquations Review

Product Snapshot


Free demo


Product is a SaaS solution and requires no additional hardware for installation.

Customer Focus

Vendor works with mid-sized and enterprise companies. These customers spend at least $25,000 monthly in PPC.

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About ClickEquations

- ClickEquationsClickEquations is marketing campaign management software that handles all your campaigns from a single program. When working with keywords, this product allows you to edit any of them from a single screen, detects negative ones, and provides analyses on why they perform the way they do. The platform also includes a bid management system, allowing you to manually define bidding rules or setting bids automatically with the aid of algorithms. Lastly, this program has Excel integration for reporting features and features an adviser tool that compares your campaign performances against best practice rules.

About the Company
ClickEquations was founded during 2006 in Philadelphia. In 2011, online marketing company Acquisio purchased ClickEquations.

ClickEquations Key Features

  • Single platform solution that manages you Google, Bing, and Yahoo marketing campaigns
  • Enables you to edit keywords in bulk
  • Identifies negative keywords and analyzes keyword performance
  • Automated or manual bid management
  • Browser-based and Excel reporting on quality scores, impression shares, bids, and more
  • Generates reports on performance and statistics
  • Adviser tool tracks your performance against best practices and provides alerts on low quality scoring keywords, low conversion rates, and budgeting issues

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