Katherine Jones is the Director of Marketing for NetSuite, Inc., a Bay Area company that provides integrated CRM/ERP solutions as a hosted service to middle market enterprises. Her work includes the Services vertical at NetSuite, providing on-demand solutions for service-providing companies. She was a research director at Aberdeen Group in Boston for eight years, focusing on research on ERP and mid-market companies. Her focus there was on the fundamental processes of business operations and strategy, and the effects of technological change and innovation on these processes within the global organization. She has written widely on many areas of technology and business practices.
A veteran in enterprise applications, Jones has been responsible for technical product marketing and strategic alliance management in several computer companies since 1984. She founded Independent Consulting Services in 1994 to provide marketing services to high tech companies. Prior to a high technology career, Jones was a university dean, involved in academic administration, research, and teaching.
Jones is a frequent speaker and is widely published in the U.S. and abroad.