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Improve Your Field Service with CRM
By John Harrison | Aug 26 2007
As field operations continue to play a greater role in customer satisfaction and loyalty, the need for a CRM solution to increase productivity and effectiveness is becoming increasingly important. With CRM, businesses can increase efficiency… Read More
8th Annual CRM Excellence Award Winners
By John Harrison | Aug 26 2007
Customer Interaction Solutions announces their 8th Annual CRM Excellence Award Winners. See the winners. Read More
Does Your Company Need Mobile CRM?
By John Harrison | Aug 26 2007
Experts say that if more than 20% of your customer-facing staff frequently work from off-site locations, your company likely needs a mobile CRM system. Read More
Aplicor Helps Host.Net Achieve Operating Excellence
By John Harrison | Aug 26 2007
A case study of how small companies like Host.net can use hosted CRM to build and support their business processes without resorting to expensive traditional systems. Read More
Using CRM to Manage Your IT Help Desk
By John Harrison | Aug 21 2007
Q. "My company has an internal help desk that provides IT support to employees. Can a CRM system help make it more efficient?" A: What CRM can do for customer-facing help desks, it can also… Read More
How to Improve your Up-Sell and Cross-Sell Programs
By John Harrison | Aug 12 2007
The “one-size fits all” approach to selling into existing customer accounts simply does not work. Effective up-selling and cross-selling require a true understanding of each individual client, including needs, preferences, and behaviors. Read More
Glass Dimensions Sparkles with NetSuite
By John Harrison | Aug 12 2007
"While we still sell our products to local gift shops, we can now sell them directly to consumers, as well," says Dave Perkins, the director of IT. "The retail landscape has changed over the last… Read More
Six Secrets for Effective Email Marketing
By John Harrison | Aug 12 2007
Many companies today rely on email as their primary source of marketing outreach. It’s fast, inexpensive, and the results are almost instant. But, if you’re like most organizations, you may not be getting as much… Read More
The ABCs of Interactive Voice Response (IVR)
By John Harrison | Jul 28 2007
With an IVR system, customers have immediate, around-the-clock access to service – without the assistance of a live representative. Read More
ScreenPlay Turns to Entellium for Sales Force Automation
By John Harrison | Jul 28 2007
ACT! and Goldmine weren’t really upgrades from Excel, and Salesforce.com made us pay for a great deal of functionality we didn’t really need. Entellium eSalesForce offered multiple sales processes, whereby each sales rep could use… Read More