Emails have given businesses the ability to market their products and services in a cost-effective and efficient manner. Email marketing campaigns are direct, personal, interactive, and can be executed without any special skill requirements.
Marketing analytics enable companies to thoroughly and accurately measure and analyze the results of individual marketing initiatives to determine their overall effectiveness. Unlike standard marketing reporting tools that provide little more than simple numbers and statistics, marketing analytics delve much deeper.
Behavioral targeting is a driving principle behind landing page optimization. Through technological means, behavioral targeting ensures that the most appropriate marketing messages are being delivered to the right audience, with the end result being greater returns and more satisfied customers.
Your survey questions are the heart of your survey and will determine whether your visitors participate or whether they lose interest entirely. A well-written survey can be very valuable, both in terms of gathering information and encouraging visitor participation.
Learn how small business management software including CRM systems and ERP in a variety of industries has helped companies around the world compete more effectively in the marketplace.
Businesses are now including viral marketing techniques into their CRM efforts to communicate with their existing and prospective customers. As a businessperson, your strategic efforts in creating a viral marketing strategy will have a lasting positive influence on your business.
As marketing strategies become more complex, marketing automation software is helping businesses increase effectiveness and reduce costs. Marketing automation software can help companies improve their end-to-end marketing operations and achieve greater return on their marketing investment.
Widemile landing page software provides companies with real-time testing and targeting of any website content, including graphics and tag lines.
Email marketing can be an effective and cost-efficient way to deliver your message and value proposition to your potential clients and attract new business. Here are some tips to help you improve your email marketing efforts, and maximize your results.
Every department in your company needs specific business software solutions, whether it’s Accounting, Operations, or…