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Webtrends Social Measurement Review

Product Snapshot


Webtrends Social Measurement is a SaaS solution and requires no additional hardware for installation.

Customer Focus

Medium Business, Large Enterprise, International Enterprise

Select Customers

Alitalia, Blue Shield of California, BOK Financial, Emerson, Europcar

About Webtrends Social Measurement

Webtrends Social MeasurementWebtrends Social Measurement allows businesses to prove the social ROI of services such as Twitter, Facebook, and YouTube. Webtrends Social Measurement includes a comprehensive analytics platform with simple dashboards and effective reporting and data visualization. In addition to consolidating data, Webtrends Social Measurement also helps businesses interpret data trends and integrate social measurement with existing goals. Webtrends Social Measurement includes support, and experts work closely with businesses during setup and monthly check-ins that include recommendations, interpretations and analysis. This solution is a great fit for companies who want to know how social efforts are impacting the company’s bottom line.

About Webtrends
Webtrends is based in Portland, Oregon, and has offices in San Francisco, Seattle, London, Melbourne and Uppsala, Sweden. The company has been a leader in web analytics since 1993 and was one of the onMedia Top 100 companies in 2012. In addition to Analytics, Webtrends also offers several other measurement, analysis and digital marketing products.

Webtrends Social Measurement Key Features

  • Unified Platform
  • Dashboard
  • Reporting
  • Detailed Data Measurement
  • Data Visualization
  • HootSuite Enterprise Integration
  • Customizable
  • Support
  • Recommendations
  • Data Export via REST API

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