To overcome the challenges presented by a distributed marketing model, many businesses utilize distributed marketing management platforms to organize their various marketing campaigns and find actionable solutions to the challenges posed by a distributed marketing system. Here are some of the main characteristics of a high quality distributed marketing management platform.
Viral emails can often generate greater response and revenue than sales-focused emails. Following are examples and tips for sending engaging/interactive emails that do not contain sales pitches or feature products.
TapAd Audience Targeting is web engagement management software that uses viewer behavior and impressions data to display the right ads at the right time. The platform allows users to have access to hundreds of data points, allowing them to effectively target specific audiences.
TapAd Analytics is web engagement software that works across multiple ad platforms to show how well each aspect of an ad campaign is performing. The platform allows users to monitor a full range of targeting parameters, including creative, content category, inventory source, time of day and more.
Adobe Marketing Cloud is a full marketing optimization suite that helps users handle analytics, testing, marketing media and social media channels. For analytics, the program displays campaign insights on dashboards, gives users comprehensive reports on customer segments and analyzes customer behavior.
3DVIA is a web engagement solution that helps users communicate all ideas and designs through detailed 3D drawings. Within the program, users can create full 3D experiences, update them, and then distribute them to all the necessary parties.
SiteTuners is a full webpage optimization service that can rapidly increase the user’s ROI via double digit conversion lifts. If users need to redesign their pages, they can use the product to find small ways to improve their site, identify site flaws, and produce a blueprint for a site overhaul.
ion is a landing page optimization tool that helps create effective landing pages without the need to code at all by letting users put one of 61 different professionally designed landing pages on a site. The platform allows users to install a number of features including social media integration, video, tabs and more.
SiteSpect is landing page optimization software that allows users to rapidly test, target and optimize all of their webpages. The platform allows users to launch A/B, split, targeting and multivariate test campaigns within a few hours.
Optimizely X Web Experimentation is a landing page optimization tool that tests the user’s pages in order to identify which page designs and features are most effective for the user’s target viewers. Users start using the program by inserting a line of HTML into their landing page.