Effective marketing should drive business by uncovering sales opportunities, qualifying the resulting leads, and cultivating relationships with influencers and decision-makers that turn leads into clients. In an increasingly global marketplace, in which customers can find vendors with a simple Internet search, companies must distinguish themselves to their prospects and clients with thought leadership and value-added services. Webinars can facilitate marketing initiatives, letting marketers meet with prospects and clients anywhere, anytime, in an Internet-based, real-time environment.
Before moving to an integrated solution, AtTask had to send email reminders and confirmations through the webinar platform. Emails looked generic and knowing who intended to join an event was impossible. Using ReadyTalk, AtTask could set up email templates and use Eloqua to send and track all communications, from invite to registration to log-in. The registration page now resides on the company's website for a consistent, branded user experience.
Prior to partnering with ReadyTalk, Compendium had been using another well-known webinar service provider, but was grappling with recurring software issues and connectivity problems.
IRISS has experienced numerous benefits since migrating from the other platforms to Pardot and ReadyTalk.
What is verticalization and how important is it when selecting an Enterprise Asset Management/Computerized Maintenance Management System (EAM/CMMS)? Are there any significant differences in the approaches taken by EAM/CMMS vendors in developing, marketing, and maintaining industry-specific solutions?
The evolution of asset management is gathering pace. Once restricted primarily to maintenance management and the repair of faulty equipment, modern day asset management is proactive and focused on achieving cost savings, improved profitability, better service levels and customer satisfaction, improved health, safety and environmental performance; and adherence with corporate and social responsibility (CSR) initiatives.
Companies with plants, facilities, and equipment are now facing a daunting reality: Energy consumption is eroding profit margins. As rising energy costs continue to take a larger part of the operating and maintenance budget, corporate executives must focus on the challenge of managing energy use, as well as growing public and government concerns about carbon emissions and other pollutants.
Reliability programs are now standard business practice in companies that rely heavily on machines, equipment, and other physical assets. But, in today’s lean economy, companies have fewer resources than ever to manage and maintain these assets. They face challenges in identifying new and cost- effective ways to ensure that their assets are performing and that they are managing to minimize operational risks.
Complying with Stark Law is critical to day-to-day operations of a healthcare facility, and contract management software helps ensure that all requirements are met.
Viewlocity CTP leverages all your existing solutions across multiple systems, multiple vendors, and diverse technologies.