By Michael Tauscher | Mar 15 2013
A trend that began in 2012 and has come to pervade HR strategy discussions in 2013 is that of the so-called “social economy” and its effects on the recruiting process. While social media is undeniably… Read More
By Francis Moran | Mar 14 2013
Given that the cost of acquiring new customers is generally held to be much higher than the cost of retaining existing ones, what is the appropriate level of investment in customer satisfaction? Does it really… Read More
By Michael Tauscher | Mar 01 2013
Though Intuit’s QuickBooks solution remains synonymous with accounting software, an assortment of new solutions caught our eye following the explosion of online and offline accounting software alternatives on the market. Read More
By Shep Hyken | Feb 20 2013
Customer service software and help desk software are useless if your company doesn’t have a solid, effective customer service strategy in place. Use these tips to deliver killer customer support and put your company customer… Read More
By Dr. Emily R. Coleman | Feb 19 2013
Social media networks and communities of like interest are both broader (geography no longer matters at all) and more fluid than they have ever been. We need to ask some more basic questions, I think,… Read More
By Ben Bradley | Jan 14 2013
Is Google Adwords a billing system or an advertising system? The answer is both. The beauty of the pay-per-click advertising business model is made possible by the beauty of the billing functionality. You can't separate the value of… Read More
By Maarten Ectors | Jan 11 2013
Innovation is a high-risk activity. You invest in something with the only certainty that you know (some of) your costs and none of your future revenues. Traditional wisdom tells managers to focus on a business… Read More
By Amanda Andonian | Jan 11 2013
Retargeting ad design may seem easy, but it's harder than you think. Here are what I've found to be the secrets to designing more effective retargeting ads. Read More
By Heather Angus-Lee | Jan 02 2013
The requirement for traceability is usually at the top of the list of criteria when food manufacturers and food distributors are looking for enterprise resource planning (ERP) software to optimize their business processes and streamline… Read More
By Francis Moran | Jan 01 2013
No sane person setting out on a long journey of indefinite length would wait until they had arrived before filling up the gas tank. And yet technology companies tell me all the time that they’re… Read More