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The Website Feature That Never Goes Out of Style

So you’re building a new website? Or maybe you’re looking to revamp your current site with a fresh design and some new custom features? Regardless of all the new bells and whistles out there to consider, there’s one thing that never goes out of style when it comes to designing a website: a good user experience.

TapAd Audience Targeting

TapAd Audience Targeting is web engagement management software that uses viewer behavior and impressions data to display the right ads at the right time. The platform allows users to have access to hundreds of data points, allowing them to effectively target specific audiences.

TapAd Analytics

TapAd Analytics is web engagement software that works across multiple ad platforms to show how well each aspect of an ad campaign is performing. The platform allows users to monitor a full range of targeting parameters, including creative, content category, inventory source, time of day and more.

Dassault Systemes 3DVIA

3DVIA is a web engagement solution that helps users communicate all ideas and designs through detailed 3D drawings. Within the program, users can create full 3D experiences, update them, and then distribute them to all the necessary parties.

SiteTuners

SiteTuners is a full webpage optimization service that can rapidly increase the user’s ROI via double digit conversion lifts. If users need to redesign their pages, they can use the product to find small ways to improve their site, identify site flaws, and produce a blueprint for a site overhaul.

WEM: What the Heck Is Web Engagement and Why Does It Matter?

Google Web Engagement Management, WEM, or even What is WEM?, and you’ll be exactly zero steps closer to understanding what the heck the term means. We decided to clear up the confusion surrounding this industry acronym, with an accompanying infographic to help you better understand the WEM pipeline.

Making Your App a Customer Engagement Solution

Businesses know mobile apps offer tremendous customer engagement opportunities – if done correctly. Unfortunately, businesses can overspend on customer engagement solutions like mobile applications without the engagement payoff. Follow these tips to avoid that outcome.

Bazaarvoice Connections

BazaarVoice Connections is customer engagement software that enables online retailers to connect with shoppers and respond to customer questions. The software is designed to notify customers when their question has been answered, displays personalized interactions to be used a future resource for customers with same or similar questions and enables companies to connect to users in real-time.