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BrandsEye Analyse

BrandsEye Analyse is sentiment and opinion mining software that gathers and delivers real-time opinion data and enables users to optimize business objectives and strategies. The platform monitors global data across multiple channels including social, online, print and broadcast media, provides users with brand health insights, and is capable of reporting on multiple metrics including volume of mentions, sentiment over time, share of voice, and share of conversations.

Bitly

Bitly is link management software that enables users to shorten and optimize links across multiple devices and channels, track link analytics, and collect performance and marketing insights. The platform allows users to share links via Bitly, API or other partner integrations, measures marketing campaign performance and related success, and delivers data and insights that enable users to tailor marketing efforts in order to best fit audience needs.

– myThings Retargeting Platform

myThings Retargeting Platform is an end-to-end ad platform that uses data-driven campaigns to bring people back to your website. When visitors reach your website, the program begins to work by having its data mining engine monitor user behavior and gauge conversion potential for each consumer.

– TellApart Transactional Retargeting Platform

TellApart Transactional Retargeting Platform is designed for retailers and uses customer data to drive consumers back to your site. When a viewer visits your site, the program immediately determines potential converts by analyzing behavior.

Simpli.fi Programmatic Platform

Simpli.fi Programmatic Platform is localized campaign programming software that provides users with audience creation, optimization, and expansion tools, as well as campaign management and reporting capabilities. The platform enables users to purchase highly-targeted impression on multiple real-time bidding advertising exchanges, utilize unstructured data in order to draw value from display and mobile advertising, and optimize audiences in real-time.

Three Ways Technology is Shaping Small Business Marketing

Whether you are in the travel + tourism, finance + banking or home services industry, technologies like business intelligence are having a major impact on shaping small business marketing. Here are three ways in which your small business may be affected–and why technology signals a change for the better!

Transforming Intrusive Customer Tracking to Valued Info Exchanges

The bad news is that consumer resistance to unauthorized customer tracking is growing. The good news is that many consumers understand that in order to receive more targeted and relevant communications, they need to provide companies with more of their personal information.

– Veritix College Ticketing & Business Platform

Veritix College Ticketing & Business Platform works with your sports ticketing department and provides you with fundraising, ticketing, and marketing tools. For fundraising, the program acts as a centralized manager for donor information, memberships, and campaigns.

PaySimple

PaySimple is ecommerce and marketing software that enables users to accept payments, utilize built-in marketing tools, and is designed to assist users with retaining customers. The platform provides users with the tools to generate registrations, appointments and to acquired new business through websites or social channels, accept payments through online portals, and to assist with customer management by capturing customer information from order histories, profiles, registration information and appointment details.

– Emailbrain Email Marketing

Emailbrain Email Marketing makes it easy to create and maintain your email newsletters and marketing campaigns. At the very start, you can choose a template to use for a mail out.