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Articles on Social Trends

The Rise of Social Video and Its Effect On Marketing Strategy

The Rise of Social Video and Its Effect On Marketing Strategy

Posted July 11, 2016 by Austin L.

Today, there is a battle being fought over people’s attention. Social media giants like Facebook, Instagram, Twitter, and Snapchat pull at the consumer from all sides, trying to get viewers to pay attention for as… Read More 

The Must-Have Apps for On-the-Go CEOs

The Must-Have Apps for On-the-Go CEOs

Posted March 30, 2016 by Camille Espiritu

It’s probably safe to say that most CEOs usually start their days crazed before even the sun comes up. With […] Read More 

Facebook Rolls out Newsfeed Video Ads

Facebook Rolls out Newsfeed Video Ads

Posted January 17, 2014 by Levelwing

There’s been a lot of chatter about the anticipated launch of video ads within the Newsfeed on Facebook (versus the video ads that were previously offered only as a premium Homepage placement) and it’s now… Read More 

The One Tool Every Social Marketer Needs

The One Tool Every Social Marketer Needs

Posted October 30, 2013 by Levelwing

One of the most valuable tools you can use for social marketing is probably right next to you right now (or perhaps even in your hand). Yes, one of the most valuable tools is actually… Read More 

How Savvy is your Use of Social Verbiage?

How Savvy is your Use of Social Verbiage?

Posted August 20, 2013 by Steve Parker, Jr.

Do you know if your company is making the most of social marketing, social media and social networking? Many marketing professionals misuse these three terms, creating a fair amount of confusion for business professionals who… Read More 

Social Maturity: the Future of Social HR

Social Maturity: the Future of Social HR

Posted June 10, 2013 by Miranda Limonczenko

Although nearly every recruiter uses social media to seek out new talent, 75% of leads in human resources and talent management believe their companies are behind the curve in social networking. Hiring managers and recruiters… Read More 

Social Sharing, Consumerization and Your IT Team

Social Sharing, Consumerization and Your IT Team

Posted May 16, 2013 by Patrick Strahan

With the explosion of social sharing through sites like Facebook and Twitter, countless new opportunities have sprung up that allow IT departments from a variety of industries to supplement, in some cases even eliminate, many… Read More 

Gigya Delivers Social Infrastructure and Gamification

Gigya Delivers Social Infrastructure and Gamification

Posted October 29, 2012 by Amanda Andonian

Everyone is talking about social media right now, but that doesn't necessarily mean that every company knows how to integrate the benefits of social into their brand and website. To help businesses make this shift,… Read More 

BuzzStream For Social Media Solution Makes Your Marketing Tasks Easier

BuzzStream For Social Media Solution Makes Your Marketing Tasks Easier

Posted August 28, 2012 by Amanda Andonian

Leveraging the vast amount of contact information available through Twitter, blogs, and just websites in general, BuzzStream for Social Media & PR is a contact management tool that's meant to help you more effectively track… Read More 

Hearsay Social Helps Companies with their Biggest Challenge: Content

Hearsay Social Helps Companies with their Biggest Challenge: Content

Posted August 21, 2012 by Amanda Andonian

Hearsay Social, which helps enterprises that have large sales organizations and local store networks to maintain a consistent social media strategy across the country, recently debuted their new Content Exchange module. Read More