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CRM in the Age of AI Bots: How to Capture Demand When Scrapers, Agents, and “Answer Engines” Replace Clicks
Posted Feb 10 2026 by Nathan Rowan
Marketing teams are noticing a strange pattern: traffic is flattening, but conversations are still happening—just not on your site. Prospects are asking AI tools for CRM recommendations, implementation steps, and vendor comparisons. Meanwhile, AI bots ... Read More
Generative Engine Optimization (GEO) for CRM Software: How to Win Visibility in AI Search, Chatbots, and “Zero-Click” Answers
Posted Feb 10 2026 by Nathan Rowan
What GEO means for CRM vendors (and CRM affiliates) Generative Engine Optimization (GEO) is the practice of making your content more “referenceable” by AI systems. Unlike classic SEO, where you optimize for a click, ... Read More
Quality Management in Manufacturing ERP: Traceability, Compliance and Fewer Escapes
Posted Feb 05 2026 by Nathan Rowan
Why Quality Can’t Live in a Separate System Quality teams often manage inspections, nonconformances and audits in separate tools or spreadsheets. The problem: it’s hard to tie issues back to specific work orders, suppliers, machines ... Read More
Maintenance Management in ERP: Keeping Manufacturing Assets Running Without Surprise Downtime
Posted Feb 05 2026 by Nathan Rowan
Why Maintenance Belongs in Your Manufacturing ERP Production planners hate surprise downtime. Maintenance teams hate being seen only when something breaks. When maintenance management lives outside ERP, it’s hard to coordinate schedules, costs and ... Read More
Manufacturing Costing in ERP: Standard vs. Actual Costs and Why It Matters
Posted Feb 05 2026 by Nathan Rowan
Why Costing Is More Than a Year-End Exercise Manufacturers live on margin. But if you only look at product costs once a year, you’re flying blind. Material prices, labor rates and overhead all move. ... Read More
Lot and Serial Tracking in ERP: Compliance, Recalls and Customer Confidence
Posted Feb 05 2026 by Nathan Rowan
When Traceability Isn’t Optional In industries like food and beverage, pharmaceuticals, aerospace and medical devices, lot and serial traceability isn’t a nice-to-have—it’s a regulatory requirement. Even in less regulated sectors, customers increasingly expect detailed ... Read More
Make-to-Order and Engineer-to-Order Manufacturing: How ERP Handles One-of-a-Kind Work
Posted Feb 05 2026 by Nathan Rowan
Why Custom Manufacturers Need a Different ERP Approach Standard ERP setups often assume repeatable products and predictable demand. But make-to-order (MTO) and engineer-to-order (ETO) shops live in a different world: long lead times, unique ... Read More
S&OP and IBP in Manufacturing ERP: Aligning Sales, Operations and Finance on One Plan
Posted Feb 05 2026 by Nathan Rowan
Why Manufacturers Need More Than Operational Planning Daily production schedules and MRP runs are important, but they don’t answer bigger questions: Can we support that large new customer? What if demand drops in a ... Read More
Inventory Optimization in ERP: How Manufacturers Balance Service Levels and Working Capital
Posted Feb 05 2026 by Nathan Rowan
Too Much Inventory, Still Too Many Stockouts Many manufacturers live in a paradox: warehouses full of slow-moving items, yet constant shortages on critical parts. The root problem is usually siloed spreadsheets and rules of thumb ... Read More
Construction Analytics & Business Intelligence: Turning Project Data Into Competitive Advantage
Posted Feb 04 2026 by Nathan Rowan
Construction Analytics & Business Intelligence: Turning Project Data Into Competitive Advantage Construction generates enormous volumes of data—labor hours, material costs, schedules, RFIs, change orders, and financial transactions. Yet for many firms, this data remains fragmented across ... Read More