ONEsite Social Networking Software is a community software platform that assists in building enterprise community websites using social networking and content management tools. The platform allows users to work with plugins, widgets and APIs with a drag-and-drop layout.
ONEsite Single Sign On is a social monitoring software has social integration and is an identity management product that allows users to access popular social media through a single login identity. The platform allows users to use one social login as authentication for another social service, reducing implementation and operational costs.
The Attentio Social Media Dashboard is an online social media monitoring software that provides a bird’s eye view of social media. The platform allows users to see who is writing about a brand, what they are writing and what social media is getting the most buzz.
Whether you’re a small or large agency, you know that the possibility of a social media flub is real. Usually, it is the result of someone being careless or frivolous with their social media use. Playing fast and loose with clients’ social channels is not encouraged by anyone. Here are five tips for avoiding social media flubs for even the most veteran community manager.
In addition to engaging, customer interaction oriented content that brings your product or service to life, your site must include strong calls to action and ways for your customers and prospects to interact with your company. The greater the opportunity for “touches,” the more valuable your website becomes as a business tool.
The Internet is going social. Companies and organizations that continue to rely on one-dimensional static websites are missing out on opportunities to more deeply connect with their customers. If your business isn’t actively focusing on social communities, you are limiting your opportunities for connections, engagement, loyalty, and revenue.
Every day Internet users share 4 billion items on Facebook, 200 million items on Twitter and 1 billion items on Google+. Social has become a fundamental aspect of Internet life with over 90% of online adults using the social web daily. It has altered the decision path for customers – the way they think, act and buy. If your business isn’t actively focusing on social communities you are missing opportunities for connections, engagement, loyalty, and revenue. Social lets you shift your customer conversations from monologue to dialogue.
We have written about the importance of social research many times, with its opportunities for proactive customer service and online reputation management. However, the most lucrative aspect of social research is its ability to convert data into dollars. Here are some key operational changes you are able to make based on intelligence gleaned from social listening.
Research from Forrester has found that 90% of consumers distrust brand messaging, including social media. However 70% of consumers believe in recommendations from friends or family. Building communities of engaged, happy customers can be difficult. Incorporate these 5 takeaway strategies from Frito Lay to build better communities.
While not all companies can have a social media “touchdown” like Oreo’s now famous Superbowl blackout tweet, real-time marketing is accessible to any size company. Using social media tools, your company can participate in real-time marketing on Twitter to improve brand awareness and connect with your audience. Read on for seven important takeaways for marketers who use top social media tools to manage Twitter and other social sites.