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Insider perspectives on the tech industry from our network of software experts, consultants and developers

3 Ways to Use a Real Estate CRM to Generate Referrals and Repeat Business

3 Ways to Use a Real Estate CRM to Generate Referrals and Repeat Business

By Matthew Collis | Dec 04 2013

It costs five times as much money, time, and energy to acquire a new client than to retain an existing one. A loyal client can flow a wealth of referrals and repeat business your way… Read More 

Marketing Performance: A Theoretical Approach Using Advancements in Baseball

Marketing Performance: A Theoretical Approach Using Advancements in Baseball

By Levelwing | Dec 04 2013

Traditionally, when defining a marketing effort’s efficiency or marketing performance, the answer might be a combination of conversion rate (conversion volume over overall volume), cost per conversion (dollars spent over conversion volume), or return on… Read More 

Big Data, BPM and User Experience

Big Data, BPM and User Experience

By Maricel Rivera | Dec 03 2013

Top BPM systems are used to extract pertinent data from various application sources. These systems must pull Big Data from pertinent, safe data sources. Read More 

3 Ways Inventory Management Software Can Keep Your Business Profitable

3 Ways Inventory Management Software Can Keep Your Business Profitable

By Tom Caper | Dec 02 2013

The software that you need to use in order to manage your inventory can be pricey, especially when you are a smaller business. The fact of the matter, however, is that without it you are… Read More 

7 Steps for Open Innovation

7 Steps for Open Innovation

By Stefan Lindegaard | Nov 28 2013

We have too few processes and models that can help companies that want to embrace open innovation. There is the “Want-Find-Get-Manage” model as developed by Gene Slowinski, but that is about it. Read More 

Numbers or Letters: The Case for Qualitative Data

Numbers or Letters: The Case for Qualitative Data

By Levelwing | Nov 22 2013

Often, the default for businesses to focus on quantitative information in your analysis; numbers that can be easily presented in a graph and can quickly illustrate performance. However, it’s critical not to fall into the… Read More 

Social ROI is NOT Dead

Social ROI is NOT Dead

By Levelwing | Nov 21 2013

A recent article on Business Insider revealed findings from a BI Intelligence report on Social ROI. How valuable is Social ROI? Read on to learn why guest contributor Levelwing believes measuring ROI is certainly possible… Read More 

3 Ways Credit Unions Can Make the Most of 2014 Strategic Planning

3 Ways Credit Unions Can Make the Most of 2014 Strategic Planning

By Emily Maxie | Nov 20 2013

It’s that time of year again. Football season has started, the leaves are changing colors and your credit union is planning for 2014. Some parts of the strategic planning process will be familiar, but others… Read More 

KPI = Kill Potential Innovation?

KPI = Kill Potential Innovation?

By Stefan Lindegaard | Nov 19 2013

As I am preparing for my webinar on The People Side of Innovation, I got some interesting comments on KPI’s for innovation on my blog. Here you get the highlights. Read More 

Retail Call Centers: The Key to Creating Happy, Loyal Customers

Retail Call Centers: The Key to Creating Happy, Loyal Customers

By Alicia Gray | Nov 15 2013

Retailers need to struggle more than ever to retain their present customers. In addition, they also need to attract new customers. This is the reason many retailers have diversified their arenas and explored new channels… Read More